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千亿资产大腾挪完成 万达宣布彻底告别房地产!

2017-08-11 08:22:37   中国青年网

万达卖掉的是酒店资产,但保留了酒店管理公司,卖掉的万达酒店仍归酒店管理公司管;万达卖掉了万达城91%的股权给融创中国,但是万达依然是万达城品牌拥有者和经营管理者。

按照万达的说法,“万达只卖掉了钢筋混凝土的肉身,而留下了轻资产的灵魂”。同时,万达集团在文章中表示,万达彻底告别了房地产,从此大步走上轻资产之路。

从今年年初,“轻资产”三个字就常常被万达方面和王健林本人提及。1月14日,在万达集团年会上,王健林宣布,万达商业2020年以后原则上不再搞重资产,全部为轻资产。

王健林还打趣道,万达商业不再是地产企业,所以我好几次建议,是不是在2017年底或2018年把商业地产名字改了得了,叫商业投资管理服务集团,别再当地产商了。

今年年初,王健林还称,万达商业“轻资产”转型成功,并且公开宣布,万达商业与中信信托、民生信托、富力集团等签约90个万达广场,投资合同达1050亿元,2017至2019年,每年开业交付30个万达广场给投资方,净租金双方分成。

收租子赚钱还是卖房子赚钱?看了以下数据就明白了:

1,租金的成长空间更大。2015年,万达商业的合同销售金额就已经只有小幅增长,2016年则是大幅下滑(王健林表示是主动下调了2016年600亿的销售额);但租金收入增长明显,2015年增幅为30.7%,2016年再度增长30%。

▲万达商业租金收入和物业销售收入(亿元)

2,租金回报更高。2015年,万达商业租赁收入的毛利率高达72.14%,远远超过物业销售37.95%的毛利率;全年租赁收入占比仅10.94%,但贡献了35.25%的税前利润。王健林表示,预计到2016年,租金收入贡献的净利润将达到55%。

▲万达商业购物中心平均租金(元·平方米·月)

楼市繁荣近20年,但这次不一样

万达用“轻资产”为口号,表达了不再做房地产的决心。与此同时,另一家房地产巨头万科早经开始在“卖房子”之外的业务上布局:

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