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上汽通用销量破1500万 玛丽·博拉却为未来愁

2017-09-25 09:02:53   中国经济网

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如果通用汽车倚重的中国市场也有类似的想法,那么“禁售燃油车”就成了悬在通用汽车头顶上的“达摩克利斯之剑”,关乎通用汽车未来的生存及发展。

上汽通用成立20年之际,通用汽车董事长兼首席执行官玛丽·博拉 (Mary Barra)也赶到上海,一同迎接这个“历史性时刻”——上汽通用宣布累计销量突破了1500万辆。

上汽通用一开始,就一直在刷新中国汽车行业的各项纪录,如仅用23个月,就迎来第一款产品下线;用4年时间生产及销售10万辆产品,8年取得第一个百万销量,2010年成为国内首个年销量超过100万辆的乘用车企业,2014年累计销量突破1000万辆……

可以说,正因为上汽通用如此卖力表现,才让通用汽车如此倚重中国市场。

面对上汽通用在中国市场取得如此成绩,通用汽车董事长玛丽·博拉在接受中国媒体采访时,非但没有溢于言表的笑容,反而一脸严肃。来自通用汽车内部的消息,玛丽·博拉此行最主要的目的其实是来参加上海市长国际企业咨询会。而透过这场高端的沟通会,玛丽·博拉要想表达的及促成的内容,才是最核心的事情。

来自未来的危机

来自全国乘联会的数据显示,今年1-8月份,通用汽车实现累计销量117.4万辆,这其中绝大多数都是燃油车,新能源车型的比例只占小比例。

与此同时,中国政府正在推进“双积分”政策,不仅对原来的燃油车有着非常严格的油耗要求,更是在大力推动各大车企生产和销售新能源车型。虽然欧洲、北美、日本、韩国等四大市场的汽车协会已对中国政府进行“公关”,但这不能有效缓解玛丽·博拉对未来的焦虑。

尤其是不久前,工信部副部长辛国斌表示,工信部已启动相关研究,将会同相关部门制订我国停止生产销售传统能源汽车的时间表。虽然自2015年开始,荷兰、挪威、德国、法国、英国等欧洲诸国也都表示要停售燃油车,但通用汽车从今年早期开始在业务上已经算退出欧洲市场。

如果通用汽车倚重的中国市场也有类似的想法,那么“禁售燃油车”就成了悬在通用汽车头顶上的“达摩克利斯之剑”,关乎通用汽车未来的生存及发展。留给玛丽·博拉的时间不多了。

除了通用汽车,大众汽车、福特汽车、奔驰汽车等传统汽车制造商,也都在努力寻找解决之法。在刚刚过去的2017法兰克福车展上,各大汽车制造商也都给出了全面电动化的时间表:捷豹路虎是2020年,奔驰是2022年,更为激进的沃尔沃则是2019年……通用汽车的主要竞争对手大众汽车,其CEO穆伦在法兰克福车展上更是宣布了代号为“Roadmap E”的电气化战略,到2025年实现300万的电动车销量,到2030年所有车型实现电动化。

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