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如何让最广泛的用户能够体验到高效优质的配送服务,才是物流体系搭建的终极追求。公开数据显示,重资产模式起步的京东,目前配送网络已经能够覆盖全国99%的用户, 92%的订单实现当日达和次日达,52%的订单实现6小时达。这个数字的背后,是京东对物流长达10年的布局。比如在多地布仓,实现了用户订单商品从最接近自己的仓库发货。而传统模式的配送,商品都从厂家单一的库房发货,距离越远,配送时间就越长。在全国范围内的基础设施越完备,就会有越多的用户享受到普惠快速的配送时效。
智慧物流不是空中楼阁
目前整个行业都在追求智慧供应链,但商品线下实际流通的实打实场景同样不容忽视。智慧二字并非仅仅是握紧数据,数据是否有统一运用环境与链条,在数据的指导下是否可以在线下进行合理的仓储布局,自动化设备的运用是否合适物流各环节复杂多样的应用环境等等,也同样是需要着重考虑的。
物流是专业度要求很高的行业,资金是很重要的推动因素,但绝对不是全部,尤其是仓库基础设施的搭建,需要全国各地的布局和下沉,一点一点搭建,从库房的建设,到系统的配置,再到运营人员的培训,都不是靠着资本和技术就能突破时间和空间的维度。任何局部科技化的改造,更多是在现有水平下的某个环节极限提升,却无法从地理意义上覆盖全国。如果把眼球都集中在投资金额的巨大和高科技研发的故事,而无法完成最基础的能力的搭建,仍然会是空中楼阁,缥缈但无根。
发展现代化的物流产业,是关系到国计民生的重要举措,需要全社会行业的资源的共同投入和努力,这也是一个非常注重基础的行业,不会一蹴而就,只有认清并顺应客观规律,以用户体验为出发点,扎实做好每一步,才能让每一个人都享受到社会的进步。(文/小山)
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