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智能汽车更受大连白领消费者青睐
2017-08-18 06:16:43 中国青年网
本报讯(记者徐伯元)“我想看星星。”话音刚落,汽车天窗缓缓打开。“我饿了。”10.4英寸的中控显示屏上马上列出了附近的餐厅信息。“去第一家餐厅。”导航路线又出现在屏幕上,同时显示实时路况,哪里堵车哪里顺畅一目了然。昨日在大连国际车展现场的上汽荣威展位,记者与智能汽车进行了一次“交流”。
以沪连对口合作为契机,大连国际车展与国内最大规模的汽车展——上海国际汽车工业展览会的主办单位上海市贸促会建立了战略合作关系。上汽集团首次大规模参展,所属主要汽车整车企业,包括乘用车公司、上汽大通、上汽大众、上汽通用、上汽通用五菱、南京依维柯等设立了近5000平方米的展位。其中,上汽荣威的系列互联网汽车,是最具“黑科技”气质的参展车型。
去年7月,上汽荣威和阿里巴巴合作并推出了中国第一台互联网汽车RX5,汽车内置4G芯片,可以与互联网连接,就像记者“交流”的那样,天窗、雨刷、导航等都可以通过语音进行控制。此外,通过手机端APP,可让手机变身智能车钥匙,实现开锁、启动空调等远程操控。汽车还可以绑定支付宝账户,在支持相应功能的停车场自动缴费等。
大连驰敖荣威4S店总经理温福岩介绍,该款互联网汽车去年刚上市就在大连市场受到追捧,在去年大连国际车展上销售超过150辆,目前大连地区平均每月销量超过百台。该款车型售价为10万元到18万元,相比其他车型往往低配销量较高,这款车反而是中高配的车型销售得更多,说明消费者正是看中智能功能才选择购买。此外,今年2月上市的RX5混动版车型eRX5,在大连市场平均每月销售10辆左右,在东北及山东地区范围内是最多的。从消费者构成来看,以25岁至40岁的白领消费者居多。
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