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新旧动能转换中的“双面”海信

2017-08-24 10:32:17   中国日报

大众网青岛8月24日讯(记者 王梦馨 李佳宁)8月24日,“新旧动能转换看青岛”全国网络媒体青岛行大型采访活动启动。本次活动由青岛市委宣传部、青岛市网络文化管理办公室、山东省互联网传媒集团主办,大众网青岛站承办,在两天时间里,来自新华社、新华网、人民网、中国日报网、央广网、光明网等近20家中央级媒体,将采访海信、双星、酷特、青岛港、中德生态园、胶州少海汇,用手中的笔和镜头聚焦在推进新旧动能转换涌现出的典型企业,挖掘他们积极推进供给侧改革、升级改造传统产业的新做法等,多媒体、多平台记录青岛“新旧动能转换”的新成就。8月24日上午,媒体采访团第一站来到海信集团,近距离了解新旧动能转换中的“双面”海信。

提起海信,想到的第一个词会是“电视”或“家电”,但其“真实面目”,早已与人们的第一印象相去甚远。

家电领域,依然是强悍的领导者:电视市场占有率连续13年位居中国第一、全球第三;冰箱市场占有率居中国第二;空调市场占有率居中国第四……

但除此之外,“另一个海信”却令人震惊:从零起步、自主研发计算机辅助手术系统进军精准医疗;智能交通解决方案遍布全国100多个城市,产品涵盖交警管控后台、信号控制、平安城市、地铁、公交、枢纽;进入千家万户的宽带服务,离不开连续六年居全球市场占有率第一的海信光模块;即使是绝大多数人没有注意到的收款机,海信也做到了十二年国内市场第一……

这些令人瞠目结舌的成绩,与印象中的“家电巨头”反差太大。殊不知,10多年前研发人员头脑中“灵光乍现”的技术创新,10多年后,成为这家企业新旧动能转换中强劲的动力引擎,破题供给侧,具备了值得研究的样本价值。

旧引擎持续加速,新动能表现强劲

新旧发展动能转换,既是一个伴随阵痛的调整过程,也是一个充满希望的升级过程。在这个过程中,海信以沉稳的步伐,通过技术积累研发创新,逐渐平滑实现。在没有牺牲增长的前提下,旧引擎持续加速,同时获得强劲的新动能。

电视作为核心业务,通过技术升级,使旧引擎具备新的动力。依靠完全自主研发的ULED显示技术,海信突破日韩技术垄断,实现了技术上与国际巨头的“齐头并进”,至此,液晶模组自主生产,芯片自主研发生产,显示技术突破,海信电视掌握了充分的竞争力。而全新的激光电视产业,则让海信在技术层面实现了对平板电视的彻底颠覆,进而有了重新定义电视行业游戏规则、掌握下一代显示技术主动权的可能。

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