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有融为大 140多家晚报掌舵人共话融合发展

2017-09-05 02:31:42   中国青年网

8月31日至9月1日,中国晚报工作者协会第32届年会在广州举行。本届年会的主题是“创新·创业——媒体深度融合发展之路”,来自中国晚协140多家会员单位的社长、总编辑参加了会议,围绕媒体融合发展分享、探讨媒体融合道路上的机遇和挑战。

会议期间举办了“有融为大——媒体深度融合发展”高峰论坛、“创新·创业——全国百名社长总编广东行”以及中国晚报无人机联盟结盟成立仪式等系列活动。羊城晚报报业集团党委书记、社长、总编辑刘海陵作了《大力提升传播力影响力打造鲜明岭南文化特色现代传媒集团》主旨演讲,讲述了羊晚集团如何打造现代传媒集团。高峰论坛上,多家报社的社长、总编辑以及知名企业结合自身媒体创新和品牌创业的典型案例,分享、探讨媒体融合道路上的机遇和挑战。

近年来,广东大力推动媒体深度融合,包括羊城晚报报业集团在内的广东主流媒体积极探索创新。去年以来,广东成立国内第一家全媒体集团——南方财经全媒体集团,并培育形成初具规模的新媒体平台矩阵。

中国晚协每年召开年会,从1986年到2016年,已举办了31届年会。这一次是时隔20年,再次在广东举办年会。

成立于1985年10月的中国晚协,现有会员单位192家,会员涵盖了全国所有地区晚报。2010年至2014年期间,中国晚协通过连续数据统计,晚协会员单位的从业人员占全国纸媒的40%;广告覆盖占全国纸媒58%;发行量和阅读率占全国纸媒62%;广告收入占全国纸媒49%。中国晚协会员,基本占据了全国纸媒的半壁江山。

年会期间,参加中国晚报工作者协会第32届年会的社长、总编辑、高管,分别走进广州黄埔区,赶赴广州东部文化和产业高地;奔南沙区,走马广州未来之城;品越秀区,探究“千年古城”如何焕发青春;访天河区,感受广州智慧城市建设成就。 本报通讯员 杨晚

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