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【文化三晋 开放山西】山西梦飞动漫:创意衍生新业态
2017-08-13 06:11:56 中国青年网
本报讯 (记者李建莉)成立于2014年的山西梦飞动漫文化有限公司是本届山西文博会的新兵。8月10日,记者联系到该公司的艺术总监杨晋强时,他正在为公司参展做着最后的冲刺工作。他们的备展工作做得格外认真、细致:“这次我们公司拥有200平方米的展示空间,展位设计以中国动漫风为主。展会上我们不仅会给大家带去原创的‘晋源文化’系列艺术品,还会展示自己的优质文化项目。”
据介绍,作为我省首个以动漫文化为主题的产业集团,山西梦飞动漫文化有限公司在这次文博会上将推出的优质项目包括“晋源文化”“阿梦虎”动漫艺术品项目;“晋源文化”动漫电影、短片项目;梦飞动漫文化园项目等3方面内容。
其中“晋源文化”“阿梦虎”动漫艺术品项目的参展品种类多达30种、数量达500件,包括文化衫、创意礼品、创意生活用品、陶瓷艺术品等。“晋源文化”系列艺术品是富含晋源文化特色的各类动漫创意衍生品,而“阿梦虎”则是以山西本土特色“布老虎”为原型创意设计的动漫形象。
梦飞公司曾参与制作了《海贼王》《大鱼海棠》《名侦探柯南》等多部脍炙人口的动漫作品。2017年,公司开始筹备制作“晋源文化”动漫电影、短片项目。该项目总投资5000万元,包括一部动漫电影、三部动漫短片。《雁丘词》是以爱情为主题的动漫电影,动漫短片包括以忠臣义士为主题的《义士豫让》、以孝为主题的《水母娘娘柳春英》、以寻根问祖为主题的《张氏始祖》,它们都与晋源文化息息相关。
在制作动画的同时,梦飞公司还着力打造以动漫为主题的文化产业园区。园区占地6万平方米,包括动漫绘制创意工作室、动漫主题咖啡屋、动漫主题游乐园、动漫主题酒店等。园区的建设完成将可同时为上百家小微企业提供创业服务指导,带动相关产业就业人数达3000余人。
为了在展会上绽放光彩,年轻的梦飞公司员工们正在努力着:“我们希望通过文博会这样一个平台,吸引更多的人、更多的企业关注我们的产品,同时更加深入地了解晋源文化!”
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