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云南红木文化企业座谈会在昆举行
2017-08-12 09:19:09 中国青年网
本报讯(记者 刘晓) 昨日上午,创意云南2017文化产业博览会云南红木文化企业座谈会在昆明国际会展中心举行。
省文化厅、省文产办、红木企业代表、金融界代表以及木雕雕刻大师和专家出席了座谈会。座谈会分析了目前我省木文化产业的现状、优势以及存在的困难与不足,并聚焦我省各类特色文化产业发展的现状,讨论了新形势下红木文化产业的发展思路和措施。
与会代表一致认为,随着“一带一路”建设的推进,云南红木行业迎来了新的发展契机,它将拓宽红木行业的国内外贸易渠道,促使各行业进一步调整产业结构、大力发展创新,为红木产业更好地走向国际市场打开更为广阔的空间。目前,云南红木产业发展面临着融资难、资源紧张、生产经营组织规模小、产品过于传统、类型单一等问题,产品覆盖力和市场覆盖面严重不足,产业发展任重道远。
就进一步推动云南红木文化产业发展,与会代表建议,发挥多民族多元文化的优势,将文化符号融入创意设计中;牢牢把握通道优势,搭建市场平台,形成地区间的交流融合。此外,强调创新,寻找红木替代新材料,解决红木可持续发展问题;重视型、艺、韵和自主设计,挖掘红木背后的中国文化内涵,让每一件红木制品都有温度;做好细化市场研究与规划,打造“云南红木”品牌,整合运用媒体形式传播品牌,塑造云南红木整体品牌形象。
省文产办相关负责人说,省文产办下一步将着力创建产业金融体系,搭建产业承载体系建设,扶持优秀民营企业,着力推动产业政策化体系建设。
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