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招行首发“一带一路”沿线信用消费数据 海上丝路占据招行7成消费市场

2017-09-20 16:52:15   中国经济网

经济日报-中国经济网北京9月20日讯(记者 马洪超)人民网舆情监测室联合招商银行信用卡中心近日发布“一带一路”信用消费分析报告,盘点了3年来国人在65个沿线国家、地区的信用卡使用情况。数据显示,北京、上海、深圳、广州稳坐“一带一路”消费人数最多以及金额最大的前四名,海上丝路占据7成消费市场。

根据报告,在招行信用卡“一带一路”消费人数最多以及金额最大的排行榜中,成都位居第5。上榜的杭州、武汉、重庆、南京、天津、苏州等城市2016年GDP均超过万亿元,以经济实力引燃“一带一路”消费热度。从发展趋势来看,成都、重庆均位于“一带一路”重要战略位置,未来该地区“一带一路”出境热度或将持续增长。西安、昆明、沈阳也位列双榜,其城市居民对于“一带一路”沿线国家的出游意愿以及消费热情不容小觑。

在消费金额方面,根据招行信用卡公布的消费数据,2014年至今,国人消费金额排名前五位的“一带一路”国家分别为泰国、新加坡、阿拉伯联合酋长国、马来西亚以及印尼,其消费总额约占整个“一带一路”消费市场的75%。

值得关注的是,在排名中,东盟国家展现出了广阔的消费市场以及巨大的发展潜力,它们得天独厚的度假旅游资源、地理位置,以及便利的签证条件,吸引了不少中国游客。同时,东盟与印度、斯里兰卡等南亚国家共同组成的“21世纪海上丝绸之路”已成为“一带一路”旅游消费主阵地,在消费总额前15名的国家中占2/3席位。

海上丝路是各国经贸文化交流的重要纽带,也是国内金融机构布局境外消费市场的重点。以招行信用卡为例,其相继推出"非常亚洲"、"非常马泰"和"非常欧洲"等主题活动,覆盖了多个上述消费热门国家,持卡人参与可享千元刷卡金回馈,为出境客群提供便利及优惠。

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