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从半年前有人惊呼“曹德旺跑了”,到现在又在流传“曹德旺栽了”,福耀玻璃投资美国建厂遭遇了神转折。
对曹德旺们在美国的烦恼不必幸灾乐祸
对曹德旺们在美国烦恼的关注焦点,不应该是对福耀当下面临困境幸灾乐祸,而是既要思考中国企业“走出去”过程中遇到的问题该如何解决,总结经验教训来帮助企业;同时又要着力改善企业在国内经营的环境,使得企业至少不至于单单由于税费等成本原因“被迫出海”,遭受不必要的损失。
曹德旺决定赴美办厂之初,公司曾表示将用更高的自动化水平和比中国便宜一半的电价来抵消俄亥俄州更贵的劳动力成本。然而现在遭遇劳资关系和文化冲突等,说明中美之间的投资环境以及各种成本不能简单对比,公司的生产成本更非资产损益表中的加减法问题。中国近年来的劳动力价格上涨固然让企业的人力成本不断上涨,但同时职业化、高素质的劳动力队伍仍是中国能保持竞争力的关键所在,之前因工资上涨就唱空中国的说法被证明是短视的。
当然,福耀等企业到国外投资并非都是出于成本原因,也有贴近市场等考量。企业“走出去”一直是大势所趋,学会利用国内国外两个市场,两种资源,是中国企业做大做强的保障。企业“走出去”也不能保证全部一帆风顺,由于各国的市场情况千差万别,这就对中国企业“国际业务,本土经营”的管理能力提出要求。随着越来越多的中国企业试图走出国门,无论在哪个国家,中国企业都可能受到与福耀类似的来自工会或劳资纠纷等各种挑战。
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