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海宁家纺城负债8亿募资改造 电商冲击转型压力大

2017-09-26 07:07:54   中国经济网

值得一提的是,宏达控股虽然仅仅被认定为持股5%以上的普通股东,但是较其他同样持股5%以上的普通股东的锁定期承诺期限还是较长,例如亿众投资的锁定期仅为12个月。这与监管层的关注不无关系?

证监会发审委在反馈意见中指出,“请发行人进一步说明未将宏达控股集团认定为控股股东的依据和合理性及宏达控股集团的锁定承诺是否符合法律法规的规定。”

  电商冲击转型压力大

和讯网报道,从纺织服装专业市场近年来的表现来看,受电商冲击及行业转型调整等因素影响,不少专业市场在营收等方面遭遇较大的转型压力。

招股书显示,此次IPO拟募资2.50亿元,海宁家纺城将2,119万元用于“布艺之窗”电商服务平台建设。该项目将利用互联网、大数据等先进信息技术,采用集成控制总线及消息驱动、异步缓存与实时交互的设计思路,打造线上和线下相融合的电子服务平台,形成“专业市场+电商服务平台”的业务模式,实现有形市场与无形市场的联动发展,促进布艺商户经营效益最大化。通过抢占市场先机,整合布艺产业价值链上下游,增强公司竞争力,使公司品牌价值得到进一步提升。

公司称,在电商服务平台方面,公司将充分利用移动互联网技术和强大的生产商户资源,探索建立并开展F2R(即FactorytoRetailer简称)业务模式,打造符合产业发展和社会购销需要的专业化电商服务平台。

对此,业内人士表示,海宁家纺城的经营模式较为传统,电商之路走得较慢。目前,全国不少服装、布艺等市场电商化,海宁家纺城此次才开始重点布局,落后半拍。

此外,据媒体报道,今年上半年,海宁家纺城仅有的两家控股子公司电商公司及科技产业园均陷入亏损,前者2015年成立,注册资本50万元,上半年亏损21.94万元,后者去年至今均亏损,上半年亏损46.10万元。。

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