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格力电器防守反击:花“小钱”压制竞争对手

2017-09-22 07:27:14   中国经济网

合并资产负债表显示,截至2017年6月30日,格力电器流动资产合计1586.24亿元,其中货币资金1053.17亿元,流动负债合计则为1504.19亿元。

同时,合并现金流量表显示,格力电器期末现金及现金等价物余额为765.35亿元,其中银行存款548.97亿元,受限货币资金则约有109.22亿元。另一方面,海立股份目前市值也仅有128.1亿元。

有多位市场人士在接受《每日经济新闻》记者采访时表示:“格力资金链没有问题,公司‘不差钱’,它的运营模式也决定了公司不会出现资金链告急的问题。”

格力电器防御式反击?

格力电器的目的,显然不会仅止于收购海立股份5%的股份。在简式权益变动报告书中,格力电器称,此次权益变动旨在扩充其产业链结构和整合产业优质资源,借助上海国际化地位的人才、信息和创新优势,由此打造产业链更加齐全的国际化企业。

作为目前全球最大的国际化空调生产企业,今年上半年,格力电器实现营收700.2亿元,较上年同比增长40%,利润总额111.9亿元,同比增长44%,归属于上市公司股东的净利润94.5亿元,同比增长48%。

相应的,海立股份主要从事制冷转子式压缩机、车用涡旋式压缩机和制冷电机的研发、生产和销售,是国内规模最大的全封闭式制冷压缩机电机专业供应商。公司的转子式压缩机拥有国家级企业技术中心和国家认可实验室、博士后工作站、现代制造技术中心,以及国际先进水平的工艺技术装备和智能制造系统,能够生产各种冷媒、不同电压和频率的9大系列1000多个高效节能机种,是目前转子式压缩机行业中机种最全、客户最多、应用最广的领导企业。

此外,海立股份的新能源车用驱动一体化电动涡旋压缩机为世界领先的驱动、泵体、电机一体化产品,在节能环保、舒适性、可靠性等方面达到国际领先技术水平,打破了外资品牌的垄断,占据市场领先地位。

具体数据显示,2016年中国转子式压缩机行业销量1.36亿台,较2015年同比增长12.1%。其中,自配套销量占行业销量比例上升到61.1%,非自配套销量则下降到38.9%。在非自配套市场中,海立压缩机以30.2%份额保持第一。另外,随着新能源汽车在我国的高速发展,新能源车用压缩机需求快速增长。目前全球汽车空调压缩机制造商超过30家,但仅日本三电、电装、中国海立、奥特佳等少数几家制造商具备新能源车用压缩机技术能力及批量供应能力。2016年,海立股份产品在新能源客车领域市场份额约20%,在新能源车乘用车市场份额约为16%。

有多位匿名市场人士在接受《每日经济新闻》记者采访时指出,与外界简单认为格力电器只是单纯“买买买”不同,此次举牌,对格力电器而言,是一种防御式反击策略,且一举多得:一方面,格力电器借此保证了公司部分压缩机的供应;另一方面,在持有海立股份股权取得先手的情况下,后续完全可以视竞争对手的情况再做行动,以进一步压制竞争对手。

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