新闻 > 经济
404 Not Found

404 Not Found

Sorry for the inconvenience.
Please report this message and include the following information to us.
Thank you very much!

URL: http://3g.china.com:8080/act/news/11155042/20170809/31060168_2.html
Server: cms-8-251
Date: 2024/11/17 02:47:04

Powered by China
China

博鳌大讲堂杨现领:数据透视租赁市场新机遇

2017-08-09 11:06:15   光明网

租金回报率低 不代表租赁市场没前途

在租赁市场有一个普遍观点,认为中国一线城市租金回报率只有1.5%,处于较低水平,而这将导致租赁市场前途受限。对此,杨现领用一组数据表达了对这一观点的不同看法。他认为:租金回报率低,不代表租赁市场没有前途。

第一,事实上一线城市的租金回报率高于1.5%。杨现领指出:一线城市的租房状态以合租为主,如果房屋空间得到有效释放,租金回报率将高于目前的1.5%。

第二,租金回报率是动态的。按照租金以每年将近8%的速度复合型增长,那么五年后的租金回报率与今天相比,不可一概而论。

第三,业主愿不愿意把房子租出来,核心取决于业主租金收入能不能覆盖它的月供。然而租金能否覆盖业主的月供,其衡量指标应该是多元的。

第四,房屋转售的交易成本高,变现越来越难,房子是用来住的,不是用来炒的,通过买卖房屋来快速获取回报难度加大,这也将促使更多房屋以租赁的形式实现回报。

强运营与快周转是租赁和开发的本质区别

在任何一个国家,租赁市场房源只有20%来自新增开发,而新增开发的主要形式是持有。对此,杨现领分享了两点见解:

第一,在拆迁成本和供地成本不断提高的时代,新增用地应供应到高品质的商品房开发上。杨现领指出,目前一线城市中北京、上海、深圳的商品房比例在不断压缩,新增用地应更多满足一线消费者的改善需求。

第二,租赁是运营商的生意,开发商入市需谨慎,两者的核心能力完全不同,租赁运营商的核心能力是管理,而开发商的核心能力是周转能力。

杨现领认为:如果要做租赁,要把它当成一个十年的生意来做,这跟开发完全不同。租赁强调的是强运营,开发强调的是快周转,这是两者之间的本质区别。

租赁行业发展核心在于运营和服务能力

美国机构化运营机构持有或管理运营的租赁房屋数量占比超过30%,日本超过80%,而在中国这个数尚不足2%。在成熟的租赁市场,产业链生态体系十分完整,房地产互联网租赁信息平台服务、托管服务、软件供应等领域均有代表性的企业。

杨现领认为,中国亟需培养形成完整的租赁生态产业链。他提到:事实上,目前对于中国的运营机构,规模门槛较高,管理五万间和三十万间是完全不同的概念。“在运营的过程中我们发现,当管理的房间数量少于1000间时,公司可以实现盈利,但是当管理的房间数量超过1000间时,公司的利润消失了。很多企业难以突破1万间门槛,解决规模扩张难题与陷阱要靠系统、靠技术、靠数据、靠互联网。”杨现领分析,租赁运营至少需要投入10年的精力。

租赁的本质在于运营,运营的核心在于服务。杨现领进一步指出,无论是自如还是其他的公寓运营商,对于运营这门生意,需要有坚定不移的信念,因为,这个市场不缺机会,致胜法宝一直都是运营与服务能力。

上一页2/2下一页
404 Not Found

404 Not Found

Sorry for the inconvenience.
Please report this message and include the following information to us.
Thank you very much!

URL: http://3g.china.com:8080/act/news/11155042/20170809/31060168_2.html
Server: cms-8-251
Date: 2024/11/17 02:47:04

Powered by China
China
404 Not Found

404 Not Found

Sorry for the inconvenience.
Please report this message and include the following information to us.
Thank you very much!

URL: http://3g.china.com:8080/act/news/11155042/20170809/31060168_2.html
Server: cms-8-251
Date: 2024/11/17 02:47:04

Powered by China
China

相关阅读

404 Not Found

404 Not Found

Sorry for the inconvenience.
Please report this message and include the following information to us.
Thank you very much!

URL: http://3g.china.com:8080/act/news/11155042/20170809/31060168_2.html
Server: cms-8-251
Date: 2024/11/17 02:47:04

Powered by China
China
404 Not Found

404 Not Found

Sorry for the inconvenience.
Please report this message and include the following information to us.
Thank you very much!

URL: http://3g.china.com:8080/act/news/11155042/20170809/31060168_2.html
Server: cms-8-251
Date: 2024/11/17 02:47:04

Powered by China
China
404 Not Found

404 Not Found

Sorry for the inconvenience.
Please report this message and include the following information to us.
Thank you very much!

URL: http://3g.china.com:8080/act/news/11155042/20170809/31060168_2.html
Server: cms-8-251
Date: 2024/11/17 02:47:04

Powered by China
China
分享到:
0 0
404 Not Found

404 Not Found

Sorry for the inconvenience.
Please report this message and include the following information to us.
Thank you very much!

URL: http://3g.china.com:8080/act/news/11155042/20170809/31060168_2.html
Server: cms-8-251
Date: 2024/11/17 02:47:04

Powered by China
China
404 Not Found

404 Not Found

Sorry for the inconvenience.
Please report this message and include the following information to us.
Thank you very much!

URL: http://3g.china.com:8080/act/news/11155042/20170809/31060168_2.html
Server: cms-8-251
Date: 2024/11/17 02:47:04

Powered by China
China

美图推荐

404 Not Found

404 Not Found

Sorry for the inconvenience.
Please report this message and include the following information to us.
Thank you very much!

URL: http://3g.china.com:8080/act/news/11155042/20170809/31060168_2.html
Server: cms-8-251
Date: 2024/11/17 02:47:04

Powered by China
China
404 Not Found

404 Not Found

Sorry for the inconvenience.
Please report this message and include the following information to us.
Thank you very much!

URL: http://3g.china.com:8080/act/news/11155042/20170809/31060168_2.html
Server: cms-8-251
Date: 2024/11/17 02:47:04

Powered by China
China
404 Not Found

404 Not Found

Sorry for the inconvenience.
Please report this message and include the following information to us.
Thank you very much!

URL: http://3g.china.com:8080/act/news/11155042/20170809/31060168_2.html
Server: cms-8-251
Date: 2024/11/17 02:47:04

Powered by China
China
404 Not Found

404 Not Found

Sorry for the inconvenience.
Please report this message and include the following information to us.
Thank you very much!

URL: http://3g.china.com:8080/act/news/11155042/20170809/31060168_2.html
Server: cms-8-251
Date: 2024/11/17 02:47:04

Powered by China
China

为您推荐

加载更多>>
404 Not Found

404 Not Found

Sorry for the inconvenience.
Please report this message and include the following information to us.
Thank you very much!

URL: http://3g.china.com:8080/act/news/11155042/20170809/31060168_2.html
Server: cms-8-251
Date: 2024/11/17 02:47:04

Powered by China
China
404 Not Found

404 Not Found

Sorry for the inconvenience.
Please report this message and include the following information to us.
Thank you very much!

URL: http://3g.china.com:8080/act/news/11155042/20170809/31060168_2.html
Server: cms-8-251
Date: 2024/11/17 02:47:04

Powered by China
China
404 Not Found

404 Not Found

Sorry for the inconvenience.
Please report this message and include the following information to us.
Thank you very much!

URL: http://3g.china.com:8080/act/news/11155042/20170809/31060168_2.html
Server: cms-8-251
Date: 2024/11/17 02:47:04

Powered by China
China