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2017媒体融合发展论坛:高端对话四问深度融合
2017-08-20 13:26:14 中国青年网
常态化运行“中央厨房”
浙江日报报业集团总编辑 鲍洪俊
浙报集团的“中央厨房”坚持常态化运行。浙江日报、浙江在线、浙江新闻客户端“三端”融合,重构一个中心、八个部。集团自主研发了支撑“中央厨房”的技术平台“媒立方”。在融媒体采编发网络中,“中央厨房”既是硬件基础和技术平台,也是大脑和神经中枢,具备集中指挥、采编调度、高效协调、信息沟通等功能。“媒立方”从真正意义上建立起融合纸媒、网站、APP、两微等多种媒体形态的内容生产、传播平台,进而促进团队融合、业务融合、数据融合。
发挥“中央厨房”龙头作用
云南日报报业集团总编辑 杨 润
今年,云报集团“中央厨房”报道指挥策划系统上线运行,进一步加强集团各部门、各报刊网站融合,形成更强大的全媒体采编策划指挥、调度运行能力。云南日报各部门及各系列报刊网站将新闻线索提交到“中央厨房”报道指挥平台,集团编委会每天在“中央厨房”举行采编策划会、对当天线索进行研判,值班编委处理线索,将任务签派到各部门、单位值班负责人安排落实采写。记者采写发稿后,稿件与相关线索或选题相关联,便于落实报道策划的进度。
核心人才如何留?
完善用人机制,提升员工事业心
人民网股份有限公司党委书记、总裁 牛一兵
最近,人民日报国际部面向全社招聘驻外记者,在国外分社驻外三年,归国后回原单位,薪酬参照外交人员标准。人民日报新媒体中心面向社内外招聘8类人才,仅一天,400多份简历纷至沓来。今年以来,人民日报编委会连续出台政策,完善用人机制,改革绩效考核,探索同岗同责,员工事业心提升。在人民日报编委会指导下,人民网试水成立了骨干团队持股的人民科技公司,优秀技术骨干流失的问题得到了解决,对高端人才的吸引力有了保障。
留住人才的重要前提是使用
清华大学教授、博士生导师 熊澄宇
使用人才是留住人才的一个非常重要的前提,从四个角度考虑,叫做“搭台解忧、包容失败,不求所有、但求所用”。
所谓搭台,就是要给人才充分发展的空间和余地,不仅要压任务,还要解决后顾之忧,包括体面的生活基础。使用人才,在一定程度上应该包容失败。真正的优秀人才是社会的公共财富。人尽其才,不求所有,但求所用——这可能是我们用人的思考点。
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