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周树春:以“深度融合”推动“弯道超车”,实现国际传播跨越式发展

2017-08-19 16:46:30   

第六,跟进“新浪潮”,塑造新格局

媒体融合发展是全球传媒领域正在展开的一场重大而深刻的变革。虽然当今世界舆论传播格局尚未发生根本性变化,发达国家仍占据国际信息生产流通的制高点,但“能量累积”开始进入一个关键阶段。纵观全球传播历史,国际传播格局历经了资本主义全球扩张、第二次世界大战后的两次浪潮,形成了 “西强东弱”的局面,发达国家既是世界话语的主要“生产者”,又是传播渠道的主要“控制者”,这种双重操控塑造了国际传播中的西方主导地位。随着冷战结束、新世纪国际金融危机爆发和新一轮科技革命与全球竞争的迫近,世界进入新的大发展大变革大调整时期,经济上产生力量新对比,政治上呈现结构新变化,文化上浮现思潮新动向,传媒上出现洗牌新趋势,可以说,国际传播格局随之进入一个重新建构的“第三次浪潮”。特别是在新互联网革命和融合发展的浪潮中,作为发展中国家媒体,我们历史性地第一次同发达国家媒体站到了同一条起跑线上,中国媒体应该承担起构建更加平衡合理公正健康的国际传播格局与秩序的历史责任。

各位领导,同志们!

媒体发展始终与国运相系,融合发展是一次新的长征。从政治经济强国走向传播大国、传播强国,是历史发展的普遍规律。在新的时代条件下推进国际传播能力建设,是适应我国不断崛起为世界强国的必然要求。在进行伟大斗争、建设伟大工程、推进伟大事业、实现伟大梦想的历史进程中,我们担负着打造大国传播的历史使命。站在国际传播一线,我们将以更加开拓进取的精神状态,牢牢把握融合发展的历史机遇,讲好中国故事,传播好中国声音,为实现党的国际传播事业更大发展而不懈努力。

最后,祝论坛圆满成功!

谢谢大家!

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