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押金从“秒退”到“难退” 酷骑单车这是咋啦?

2017-08-31 13:20:58   中国经济网

针对押金难退的情况,酷骑单车石家庄区域负责人张胜利称,之前确实曾有外地用户来石使用车辆时,系统发生故障,在解决过程中,用户向酷骑单车总部进行了反映,他们很快进行了解决。同时,关于全国一些城市近期先后出现有关酷骑单车押金难退的投诉,张胜利认为这其中不乏恶意炒作。

张胜利说,目前酷骑单车在石家庄市区的投放量已达到5万辆,整体运营情况很不错,相对于外地一些城市要好不少。针对省会市民遇到的情况,张胜利说,从7月初到8月底,酷骑单车依照总部要求进行了一系列的优惠活动和升级服务,这也使得酷骑单车运营系统出现了不太稳定的情况,导致退押金时遇到不便。目前,总部的工程师正在全力解决问题,预计9月初就能解决。

业内人士:

押金难退或与资金管理方式有关

共享单车业内人士董政华(化名)向记者介绍,如今,很多共享单车企业都与银行进行了合作,以此对用户交纳的押金进行管理。目前,押金管理模式主要分为两种,即押金监管模式和押金托管模式。

董政华说,押金监管模式就是银行对监管账户内所有资金进行严格审核及监管,确保押金的管理符合相关规定。这其中,银行方面会掌握用户所交押金的一部分,其他部分则由共享单车企业持有,因此在退押金时,涉及的单位和部门就会较多,退款时间也就有所延长。

对于押金托管模式,董政华称银行方面会全部掌握用户的押金,这些钱只能用来退还用户押金,“这就像是自己在银行存取钱一样方便,押金随时可以秒退。”

董政华分析,随着共享单车的快速发展,以及这些企业和银行的深入合作,共享单车的押金门槛将会越来越低,甚至已经出现了免收押金而依靠身份信息或个人信用体系使用共享单车的情况。因此,从充值返现到免费骑行,共享单车获得客户的成本和留住客户的成本越来越高。在不断投钱才能保全自身的共享单车行业内,怎么赚钱?如何盈利?这些目前都尚不清晰。一旦资本看不到希望了,洗牌的时候也就到了。可以预见的是,未来会有越来越多的尾部企业要面临并购甚至消失的境遇,淘汰赛已经开始,行业弱者只能出局。

□文/图 本报记者 李兵 苗静

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