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将创新创业教育融入人才培养体系

2017-08-31 10:11:08   央广网

“大学生创业项目最大的问题是,有创意而市场小,有了产品却销售难。”大学生创业明星企业蓝骄集团董事长文泽平一言以蔽之,大学生创业项目最终还是要靠市场存活,而不能指望“输血”。

从2007年到2017年,10年间,文泽平的创业经历就像一部跌宕起伏的小说,有高潮荣耀,有低谷落魄。如今,他带领四川蓝骄集团近千名“90后”创业团队年营业额超10亿,月营业额破亿元。前不久,文泽平在创业成功后向母校四川大学捐赠1600万,设立“自强奖助学金”和“双创”基金,以奖励和资助勤奋自强的学弟学妹,培育孵化大学生创新点子,挖掘和扶持大学生创业项目。与此同时,致力少民族地区文化扶贫的“泽平民族地区文化扶贫基金会”也正在紧锣密鼓的筹备中。

作为全国大学生创业明星、全国双创典型青年企业家的文泽平认为,创业教育,并非简单的“创建企业”教育。

他认为,大学生创业有很多弊端,缺乏决策能力、缺乏项目支持、缺乏人脉资源、缺乏行业经验、缺乏法律相关知识、缺乏社会交往能力,而这些,决定了大学生创业不可能一帆风顺。“一个创业项目能够成功,至少要经历3—5年的考验,你能不能够坚持下去?”文泽平说,创业没有大家想象的那么简单,大学生在选择的时候,还是需要谨慎一些。

文泽平建议,相较于简单的“解决就业、创造财富”,让年轻人增多对市场、社会的认识,提前对自己的职业和发展进行规划,显然更为重要。在上课、参加论坛、实践的过程中,学生们得以以更为独立的意识探寻人生更多的可能性:他们或发现机遇,融入“双创”的大潮实现梦想;而即便最终没有选择创业,在创业教育中形成的独立意识、创新能力,同样可以成为他们未来职业生涯中的宝贵财富。

所谓创业教育,并非仅仅是“创”出财富,更要“创”出一股子敢闯、敢创的精气神。很多创业人士人不谈文泽平创业时的艰难,只看他现在的光鲜是非常片面的。“不讲创业的艰难是创业教育的大毛病,实际上是误导了青年一代。”“低年级的学生先把外面精彩的世界放一放,虽然课堂有些枯燥,但是这种‘枯燥’是必须的。”文泽平说。

“我们谈创新创业,首先就要谈文化,”香港科技大学副校长、霍英东研究院院长吴恩柏也谈道,“学校想要打造的文化非常简单,我们希望能够改变这个世界,我们希望改变这个城市。因此我们鼓励所有的学生,当他们在思考创新创业时候,要有这样的胸襟与格局。”

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