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百度称新闻统计功能“没意义” 专家指其公益性弱化

2017-08-31 07:20:59   中国经济网

■本报见习记者 谢若琳

在过去一周的时间里,百度连续2次修改了新闻搜索细节,甚至取消了条数统计功能,引发用户吐槽。

一位媒体从业人员告诉记者,“现在我们统计新闻转载数量,只能靠人工数了,40条以上的转载能数到‘眼瞎’”。

“这个调整应该是长期的。”8月30日下午,百度方面回应《证券日报》记者称,原本统计的数字就不是非常准确,现在相当于把统计数字取消了,如果用户想要精准的数字可以自己数。“从我们角度来说,有多少数字,对于普通用户来说,没有什么意义”。

对此,武汉科技大学金融证券研究所所长董登新在接受《证券日报》记者采访时表示,百度搜索引擎的公益性、新闻性、学术性的能力江河日下,已经沦为一个广告平台。

新闻搜索功能一周两变

这件事情要追溯到8月初,有媒体记者发现,百度新闻搜索结果不稳定,数据波动较大,导致用户使用不便。

《证券日报》对此进行核实并报道后,百度官方就作出回应称,针对媒体报道的百度新闻搜索结果数量显示不稳定的情况,我们第一时间进行了排查。经过技术排查定位,百度新闻搜索不存在文中所提及的漏洞或手动篡改的情况。

百度方面表示:“新闻收录的时效性较强,新闻网站的新闻上线、下线以及内容的调整,都会影响最终的收录数字,因此新闻搜索显示的收录条数数据存在变化的可能,该数字仅供参考。百度新闻搜索一直都在通过技术的力量优化用户体验,我们先后推出了蓝天算法、飓风算法等算法打击低质新闻网站;今年3月份,我们还正式取消了新闻源机制,目的就是为了让更多优质的站点和内容可以被百度新闻所收录、呈现。”

有意思的是,在否认漏洞的同时,百度还修改了搜索细节,在原结果前加了一个“约”字。例如,原本显示的“23条相同新闻”,变成了“约23条相同新闻”。而《证券日报》进一步跟踪报道后,百度方面则直接取消了新闻搜索统计功能。

8月30日,记者使用百度搜索新闻核实了这一情况,现在“查看更多相关新闻”代替了原来的“约xx条相同新闻”,具体新闻数字,需要手动统计。

公司称对普通用户没有意义

这样的改变直接引发用户不满。一位不愿具名的媒介从业人员表示,“我们统计稿件在网络媒体转发数据,主要依据就是百度搜索这个公益性平台。之前百度搜索不稳定,时好时坏,现在干脆没有结果了。想统计数字就得自己数,有时候上百条的结果,数起来实在累心”。

不过,百度方面认为,普通用户并不在意新闻统计数字,一般是媒介公司会使用这一功能。“这个改动跟我们之前取消新闻源的逻辑差不多,既然对用户造成困扰,对普通用户有没有太多意义,索性取消。这个改动其实就是说,大家不要过多的关注新闻收录的数字,而是应该关注这些新闻都是哪些权威媒体发布的。”百度搜索部门的公关于姓工作人员在接受《证券日报》记者采访时如是说。

对于记者提出的“有用户需要百度搜索的这一统计功能,取消该功能欠妥”的问题,该工作人员则认为,“如果觉得这个数字有意义的话,自己(点击)进去数就可以了,(转载)有多有少,他自己(点击)进去就能感觉到了。原来的数字也是估算值,仅能供参考,跟具体的结果还是有误差,如果较真儿的话,还是需要自己去数到底有多少条。”

“百度的搜索引擎正在逐渐取消其公益性、学术性、新闻性的功能,而突出自己的商业价值,其商业化的味道越来越浓”,对此,董登新认为,百度现在的搜索功能,基本已经成为一个广告功能了,客观的搜索功能几乎丧失殆尽了。

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