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阿里、京东推新版隐私措施
2017-08-28 07:36:58 中国经济网
京东、淘宝、支付宝近期陆续推出新版隐私条款。相较于旧版,新版隐私条款更加具体细致,同时在表述方面更加“接地气”,用户甚至可根据条款指引更明确地管理个人信息。隐私条款的具体化,意味着个人信息在互联网平台运作的透明度进一步提升,用户对个人信息的掌控力度更高。
三大平台的隐私政策都在近期陆续更新。据各平台官网显示,淘宝的新版隐私政策更新于8月21日,京东更新于8月21日(8月27日生效),支付宝则发布于8月23日(9月22日生效)。据新华社消息,中央网信办、工信部、公安部、国家标准委四部门7月26日联合宣布启动隐私条款专项工作,并于8月24日结束隐私条款评审,其中首批评审的10款网络产品和服务中就包括了京东、淘宝和支付宝平台。
在个人信息收集和使用上,无论是京东、淘宝或支付宝,其新版隐私条款均明确指出收集和使用信息的目的。与之相对,京东、淘宝的旧版隐私条款仅分别简单罗列所需收集和使用的个人信息,并无解释对应目的。除此以外,新版隐私条款在描述上更为通俗化,可操性更强。如在用户管理个人信息方面,淘宝和京东的新版条款均详细写出操作路径,用户可根据指引管理个人信息,而不再是提纲要领式的文字。在个人信息共享方面,淘宝和京东的新版隐私条款明确点出第三方合作伙伴的类型以及共享的个人信息内容,但旧版中并无详细说明。
事实上,业内人士指出,多家平台集体更新隐私条款是与今年6月正式实行的《网络安全法》相关。根据今年6月正式实行的《网络安全法》,网络运营者需明示收集、使用信息的目的、方式和范围。在互联网时代,个人信息的保护也被提升到前所未有的高度。除了上述内容,在《网络安全法》当中,共有6条是涉及个人信息保护领域。与此同时,《最高人民法院、最高人民检察院关于办理侵犯公民个人信息刑事案件适用法律若干问题的解释》也自今年6月1日起正式施行。
中国电子商务研究中心特约研究员、浙江垦丁律师事务所联合创始人律师麻策认为,目前仍存在一些不太注重保护个人信息的用户,如注册时不阅读相关条款,随意授权网站利用个人信息等。而此次淘宝等互联网平台的隐私政策调整能提升网站运作个人信息的透明度。中国电子商务研究中心特约研究员、辽宁亚太律师事务所律师董毅智认为,此番隐私条款的调整,意味着个人信息的保护力度在不断加强,随着大数据时代来临后,数据的价值愈发凸显,但对数据的保护也成为重中之重。董毅智表示,未来个人信息的保护力度会越来越强。
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