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中国访日游客超500万 各国如何吸引中国人旅游?

2016-11-01 15:50:40   中国网

中国网新闻11月1日讯(记者戚易斌 李智)日本国土交通省和观光厅10月31日公布的统计数据显示,截至10月30日,2016年访日外国游客已超过2000万人次,这是年度赴日游客首次突破2000万人。这其中,来自中国大陆的游客占到了整体的四分之一。中国游客已经成为全球出境游客源的主力军。

中国游客“疯狂境外游”的背后,为旅游目的国家带来了丰厚的经济效益。为了吸引中国游客,各国正使出浑身解数。

中国赴日游客数量再创新高

根据中国商务部今年年初公布的数据,2015年中国人赴日旅游次数达500万次,比2014年增长107%。每4位赴日外国游客中就有1位中国人。从日本此次公布的统计预测,今年这一数字还将再创新高。

近年来,日本始终将实现“观光立国”作为国家发展战略的重要支柱之一,政府提出了力争在2020年举办东京奥运会时,实现全年访日外国游客达到4000万人的目标。

为吸引更多的人来日旅游,日本出台了很多针对外国游客的优惠政策,免税店数量大增,免税范围也扩展到食品领域。日本对亚洲各国的签证政策也已放宽。

去年,日本对华个人游客3年多次往返签证有效期延长至5年,这意味着只要经济条件符合,3年内访问过日本的中国游客可以申请3至5年的多次往返签证。

日本今年还实施了新的消费税免税政策,访日外国游客的免税金额已下调到5000日元(约合人民币323元)。此外,观光厅从今年开始搜集外国人的购物相关数据,以支持以中国人为主的游客的更大力度的“爆买”。相关部门将根据免税商品的购买记录分析畅销商品的种类、需求量等,并把数据提供给零售商店作为进货参考。

各国使出浑身解数吸引中国游客

面对中国游客增多而带来的巨大市场机遇,各国频频推出新政,通过简化签证流程、改进在华签证服务,以吸引更多的中国游客。

俄罗斯

中国和俄罗斯已签署团队旅游互免签证协议,中国公民只要超过5人便可以以团队旅游的方式申请长达15天的免签赴俄游。免签游客还将获得一份特制的汉语版“旅游手册”。

目前,俄罗斯正在考虑进一步放宽对中国团体游免签。今后两国旅游团在对方境内停留时间将从15日增加到21日,最低组团人数从5人降至3人。

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