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央广网银川9月9日消息(记者廉军)西夏嘉酿在加盟嘉士伯集团10周年之际昨晚在银川举办国际高端啤酒品鉴会,邀请合作伙伴、大客户及传媒界精英共同品味嘉士伯佳酿。
品鉴会通过不同的国际高端啤酒组合,让与会嘉宾体验了精彩纷呈的味觉搭配,同时与专业酿酒师分享了啤酒历史,酿造工艺,健康知识和最佳食酒搭配等。在品尝过嘉士伯旗下的众多高端品牌产品后,嘉宾们不仅对啤酒有了全新的认识,对嘉士伯历史和产品有了一个全新的认识。
据介绍,作为全球领先的酿酒集团之一,嘉士伯集团在170年的历史中,为全球100多个国家和地区的消费者提供着拥有卓越品质的啤酒产品。1978年嘉士伯来到中国,在集团持续发展创新的战略指引下,嘉士伯啤酒已经成为中国最著名的国际品牌之一,深受中国消费者喜爱。
西夏嘉酿的相关负责人介绍说,西夏啤酒是享誉宁夏区域内的知名本土啤酒品牌,2007年牵手嘉士伯集团,实现了企业的跨台阶发展,在十年“携手共赢”之旅中,西夏嘉酿历经三次技改扩建,产能提升3倍,销量连续8年飞跃式增长,销量和市场份额占当地的八成以上。未来将汲取集团在啤酒酿造及在其科研领域方面所取得的成就,为宁夏消费者提供更多的优质产品。
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