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中国金茂品牌焕新,五年欲进第一梯队
2017-08-23 05:06:29 中国青年网
长沙晚报记者 孙占锋 实习生 漆雨涵
专注城市运营:
三年起势,五年成城
中国金茂成立伊始就以城市运营作为它的职责。1998年落成的金茂大厦,是我国第一座超400米的摩天大楼,它开启了上海浦东发展的帷幕,也是新中国接轨国际、经济崛起的里程碑。此后,中国金茂先后打造了“城市核心综合体”项目——上海星外滩,“城市新城”项目——长沙梅溪湖国际新城、青岛中欧国际城、南京青龙山国际新城,“特色小镇”项目——丽江金茂谷镇等7个各具特色的城市运营级项目。
中国金茂总裁李从瑞特别强调:“梅溪湖充分体现了中国金茂对规划的前瞻性和打造的速度,我们把它叫做三年起势,五年成城。当土地在中国金茂从零开始规划的时候,我们是有信心在很短的时间之内实现五年成城。”
在城市建设中,未来中国金茂将通过“两驱动、两升级”,实现绿色健康、智慧科技、产城融合、配套便利的理想城市蓝图,推动中国金茂“城市运营商”定位的不断落地。
未来五年:
扩张40城,跨入第一梯队
据透露,未来五年,中国金茂的版图将从今天23个城市扩张到40个城市,签约额将从500亿元提升到2000亿元,持有面积将从现在的50多万平方米提高到200多万平方米。从开发销售、持有经营等多维度实现综合实力进入行业第一梯队的企业目标。
发布会上,中国金茂的全新标识正式揭晓,中国金茂代表分别与青岛、济南、泉州、温州、武汉、长沙等城市政府及平台公司签署6个城市运营项目的开发战略合作协议。这将为中国金茂增加超过5000万平方米的潜在土地储备,为城市运营奠定了坚实的资源基础。
同时,中国金茂也与科技企业浪潮集团、知名国际教育机构必益教育集团签署战略合作协议,共同打造“金茂浪潮智慧科技城”及“金茂威雅公学”。
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