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互联网券商能否成为港股高佣金的终结者

2017-08-07 17:36:28   中国青年网

近期港股上行势头强劲,恒指更是以一个连涨八个月的趋势再现2015年“大时代”风采,指数增长大幅跑赢全球,相信不少内地投资者也产生了投资港股,增加海外资产配置的念头。对于投资者来说,佣金率和服务能力是选择证券公司的重要标准。

这几年,内地随着互联网证券的高速发展,华泰证券、国金证券等券商大打价格战,行业整体佣金费率不断下降。然而在香港,尽管香港证监会从2003年4月就解除最低佣金收费制度,但由于香港券商的不积极,高佣金到现在依然是港股市场的一大痛点。尽管有些券商以0佣金做噱头,但他们中间的隐性收费,加起来可能比传统券商收费还贵。

港股佣金为何比A股高那么多?港股零佣金时代何时到来?首先我们要介绍一下港股券商概况,香港证券市场券商数量多达500多家,规模背景参差不齐,大体可以划分为银行证券、传统券商、互联网券商等类别。

银行证券港股佣金率较高

由于香港证券业规管与大陆有所不同,在香港,银行也可以申请证券交易牌照提供证券交易服务。然而证券业务却并非银行的主要收入来源,因此不受重视,其佣金、服务等各方面都难以与时俱进。各大银行佣金费率普遍高于千分之二,最低佣金在100港币以上,远高于专营券商,对普通投资者来说不甚划算。

传统券商港股佣金率适中

在与大陆的经济互通联动日渐增强以前,数百家大大小小的香港传统券商占据了绝大部分的散户市场,但规模都不算太大(大一些的耀才、致富、第一上海等有十至二十万户的规模)。和大陆的传统券商一样,香港券商发展业务的模式主要也是依赖经纪人,分散销售。有经纪人的抽佣存在,各券商佣金费率仍长期维持高位,在千分之一到千分之二之间。

互联网券商港股佣金率超低

新兴的互联网券商是近年在港股市场的一鼓新势力,如富途证券、国都香港、老虎证券等。相比传统券商,互联网券商的经营思维更接近于以用户为中心的模式,业务模式与传统券商也大不同,从互联网企业角度出发,开展证券经纪业务不会增加成本。从信息技术角度出发,不仅不会显着增加服务器数量,而且可以提高服务器利用率。由于在这个业务上,互联网企业没有其他营业成本。所以这两年,国都证券香港公司通过国都快易互联网证券平台降低成本,以万分之三的超低佣金费率塑造互联网折扣券商的形象,投资者当然喜闻乐见,毕竟节省的佣金是实实在在的收益。举个例子,A客户花10万港元买入港股,如果所选择券商的佣金率为千分之二,则本次交易的佣金是200港元,如果选佣金率是万分之三的国都香港,佣金只需要花30港元,可以省170元。

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