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环卫马甲上印广告 借公益行为谋求私人利益

2017-08-10 08:47:55   北京晚报

最近,有市民路过小寨发现环卫工人身着的反光背心,背面除了印着“烟头不落地,西安更美丽”的标语外,还印有“西安××补习学校宣”的字样。有市民认为,环卫工人穿的背心上印着企业的名字不太合适。

环卫工人背心上印着补习学校名

网友“温馨99”发帖说:“环卫工工服上印有‘烟头不落地,西安更美丽’的宣传标语,但落款却是‘西安××补习学校宣’,环卫工人成了活体的广告牌。”随后,不少网友跟帖留言说出了对这件事情的看法。有网友认为,衣服上印着企业的名字,有广告的嫌疑,而且印在环卫工人衣服上,很不美观。也有网友说,这应该不是正规的制服,属于商家赠送的衣服,既然是赠送,印个企业名字,也理所应当。

昨日下午,记者来到小寨,在兴善寺东街看见,一名环卫工人身着一件绿色反光背心正在路边扫街,这件绿色反光背心正是网友所说印有某补习学校字样的背心。环卫工人辛女士告诉记者,这件衣服是今年5月份小寨路街办发下来的,每人一件,夏季工作时穿的,对于背面为什么印补习学校的名字,她也不知情。环卫工人王先生说,街办发什么他就穿什么,也没太在意,不过这印着补习学校名字的衣服还是头一件。“以前的衣服都印有‘环卫’字样,这款背心是有点怪,像是给人家做活动广告呢。”王先生说。

是否妥当市民各有说法

既然是环卫工人工作时候穿的,这款背心为何和以往的制服不一样,没有印有“环卫”字样,却印着补习学校的名字?随后,记者来到小寨路街办了解情况,一名工作人员说,环卫工人的衣服是由雁塔区城市管理局统一发放给街办的。而雁塔区城市管理局回复说,这是西安市城市管理局给他们区发放的,各区应该都有,雁塔区有3000多套,分发给辖区各街办环卫工。

随后,记者查询了近期的相关报道得知,在今年5月16日,西安市城市管理局启动“关爱环卫工人,助力城市文明”爱心捐赠活动。这家补习学校向全市环卫工人赠送价值120万元的3万件安全反光背心,背心上的“烟头不落地,西安更美丽”字样,是为了提醒市民,倡导市民爱护市容环境。也就是说,这件背心属于爱心企业的捐赠,是一种公益行为,并非环卫工人正式的制服。

既然是关爱环卫工人的公益行为,为何印有企业的名字?采访中有市民认为,在赠送的背心上标注企业名字,很容易让人将公益行为理解成宣传广告,有些变味。也有市民认为,商家花费了百万元的费用给环卫工人捐赠衣服,让他们在炎热的夏季能多一件衣服换洗,加自己企业名字也无可厚非,毕竟背心上印着“烟头不落地,西安更美丽”宣传口号,也是提倡市民要爱护环境,珍惜环卫工人的劳动成果。

责任编辑:孙鑫鑫 CN066
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