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高德红外再设子公司发力民用市场 产品价格不“亲民”

2017-09-25 07:21:53   中国经济网

2017年5月,安徽宝龙环保与高德红外签订了制冷型红外探测器及机芯组件、软件的销售合同,合同金额9600万元。此次披露并非因达到信披标准,而是表明高德红外在民品市场开拓了一项全新业务领域。

记者在高德红外天猫官方旗舰店上看到,店中只有两款商品在售,分别为两款红外热成像夜视仪,其中一款被称为“无光手电筒”(因红外热成像夜视仪是被动接收红外线,不主动发光)。两款产品应用领域均为夜间户外探险、动物观测等,售价分别为7399元和15999元,前者总销量25件,后者销量为0。

而以关键词“红外夜视仪”在天猫商城进行搜索,相关商品价格差距较大,部分进口热成像仪单价高达10万元,低价者则不足千元。不过,按照销量排行,排名靠前的红外夜视仪价位主要在1500元~2000元。由此可以看出,价格是影响红外探测器民用市场销量的重要因素之一。

高德红外在9月14日发布的投资者关系活动记录表中表示,对于民品市场目前还处在摸索阶段,由于民品市场对价格比较敏感,需要极低的成本,因此,除非红外是必需品,否则昂贵的价格会让许多其他企业厂商望而却步。

上述工作人员表示,目前国内外市场的探测器价格都不低。公司想发展民用市场领域,明白价格也是一个重要的因素,所以公司一直对核心技术进行研发投入,希望能把探测器价格降下来,以有利于民用市场的推广。

虽然红外探测器的高成本属性使得此技术在更多的民用和商用领域普及较难,不过高德红外坚持认为,未来非制冷探测器在民用市场的量级将几十倍于军品市场,因此,公司将实施平台化战略,构建红外生态圈,使得更多的企业能够快速进入红外行业。

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