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在飞机上使用手机有望实现 将带来巨大商业空间

2017-09-19 18:51:59   央广网

政策调整也预示着一个新的领域即将被激活,对于广大的手机用户来说,飞机上的无聊时间终于有办法来充分利用了。但是按照规定,虽然手机可以用,但却只能使用飞行模式。没有了无线网络的支持,在飞机上手机有什么用呢?喜乐航的CEO潘运滨告诉记者,现在技术上已经可以做到在飞机上用手机来上互联网。

潘运滨介绍说:“用户能看手机,他也接受不到信号,因为在高空中运营商的信号都是打不上去的,只有接上我们的网络,因为我们是在舱内也做了热点,所以接上我们的信号之后才能具备上网功能。那么,具备上网功能跟我们在地面上用wifi是一样的,才能够随时接入互联网。那你能做的东西就很多了。你可以聊天、可以游戏、可以娱乐、可以社交……可以做很多互联网上都可以做的有个人价值和商业价值的事情。”

民航业专家李晓津教授认为,这种管理方式的放宽,不仅利好能够为航班提供互联网支持的企业,同时也利好为网络提供内容的航空公司。

李晓津指出:“两个受益者。一个是提供互联网的企业,未来有一些企业会跟航空公司合作把互联网引到飞机上。第二个就是航空公司通过给旅客提供互联网,是有可能获得自己的收益的,即使不直接向旅客收费,它也可一通过发送广告或者提供增值服务来获得自己的收益。这个政策放开以后,类似于这种‘航e通’他们可以使他们的产品占的面更广内容更加丰富。只是这些服务未来是收费的还是免费的,要加入广告的还是不加入广告的,这些都有待于航空公司和旅客进行磨合,取得一个大家共赢的结果。”

同时,李晓津也说到,这种开放,将会让航空公司在和高铁的竞争中补齐短板。

李晓津说:“(这是)民航与高铁进行博弈的一个重要领域吧。我们现在很多人愿意乘坐高铁出行,除了有一些其他常见的原因,比如比较准点、比较舒适以外,还有一个原因就是我们在高铁上是可以上网的,而民航做不到。通过这一次在飞机上开放这种手机电子设备,可以使旅客在飞机上能够上网,这样的话就可以进行工作、进行娱乐,这实际上也是民航提供更好服务的一个体现。”

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