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商务部举行“苏宁易购-万物直供”研究报告发布会

2017-09-08 09:41:59   中国经济网

4. 万物直供模式带给商品供给侧改革的“新算法”。

“新算法”符合转型升级的要求:先做减法,减去批发环节;减去虚高价格;减去库存积压。后做加法:上规模;增信用;添智能。

5. 万物直供模式实践意义深远。

一是实现厂商一体降低流通成本。万物直供价比批发价便宜40%,居民生活成本将会下降,获得感明显增强。二是有助于重振实体零售店,直供价降低了零售店的进货成本,零售价将比普通网店便宜10%,增强竞争力。三是助推制造业转型升级。万物直供帮助厂商打造全国销售网络,按全国订单实现大规模生产,使工厂积压货降为零,直接减损20%。货到付款,使工厂货款风险降为零。规模销量驱动生产制造商升级创新,更加注重产品质量和独家创新,推动工业领域连锁整合和结构性升级。四是助力社会信用体系建设。万物直供使名优商品以低价优势淘汰假冒伪劣产品,彰显诚信经营。五是扩大社会就业。万物直供项目实施后将新增加两千万人就业。工厂销量增加预计增加1千万就业岗位,600万家加盟商户及城市体验店可吸纳1千多万人就业。六是助力实现品牌强国梦。万物直供可将中低端商品升级为中国版的H&M、ZARA、优衣库、无印良品;引导个体商铺升级为快销品牌连锁店;将3000家大型市场逐步升级为大型快销品购物中心。创造全球独特的的商业模式,使中国零售业实现弯道超车,帮助制造商回归工匠精神,以更低成本,更优质商品,提升居民生活品质,惠及民生。使制造业转型升级,实现国家品牌强国梦。

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