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中国葡萄酒消费激增 领跑全球市场

2017-09-04 10:11:53   中国经济网

如位列中国葡萄酒进口量前三位的澳大利亚和智利,在关税优惠的推动下,出口额均连年激增。截至6月份的2016~2017财政年度,澳大利亚葡萄酒对华出口总额猛增44%。而智利在2016年向中国出口的葡萄酒总额则达1.95亿美元(约合人民币13.4亿元)。中国取代美国成为智利葡萄酒出口的最大市场。

海关公布的数据显示,2016年中国大陆共进口4.8亿升瓶装葡萄酒(相当于约6.4亿瓶),较2015年上升22%,价值22亿美元(约合3.42美元/瓶),上升17%。

面对这个高速成长的新兴市场,国际葡萄酒巨头们把中国市场作为战略部署的重点,今天的中国已然成为全球葡萄酒市场主要动力。

可以预见的是,在金砖伙伴关系深化与“一带一路”倡议相互融合的历史机遇下,中国葡萄酒市场必将继续引领全球出口涨势。

开辟世界葡萄酒产业更加光明的未来

在大量进口葡萄酒涌入中国,抢滩中国市场的同时,中国的葡萄酒企业也在加快海外布局,积极参与国际竞争和全球葡萄酒行业发展,为全球经济做贡献。

张裕葡萄酒在迪拜七星级帆船酒店等多个高端场所开售

中国第一大、世界第四大葡萄酒企业张裕近年通过国内市场聚焦,国际市场并购,已经在全球拥有12大酒庄,加上国际战略合作的品牌,张裕已实现了包括“新旧世界”的法国、西班牙、意大利、澳大利亚、智利、阿根廷等全球重要的葡萄酒主产国、知名产区以及品牌的布局。

张裕法国富郎多干邑酒庄

张裕法国波尔多蜜合花酒庄

张裕西班牙爱欧公爵酒庄

张裕智利魔狮酒庄

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