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“一元钱购画”刷爆朋友圈:公益不只是悲情更有快乐

2017-08-30 09:43:06   央广网

“轻便化”是依托互联网公益工具,便捷地实现了公益地传播和筹款,同时在公益信息透明上,实现了极大的便捷,降低了公益成本。

“轻松化”是以好玩、互动性极强的方式开展。而如今的“用艺术点亮生命”,也是用浓墨重彩的绘画来吸引和打动公众,大家花上1元钱,就可以感知到一分真诚的美,这远比那些煽情苦情来得快乐,也是更多人乐意参与的原因——没有道德负担。

“轻型化”是指发起的项目,基本上都是更精细更专注的项目,以更小的视角去帮扶一部分特定的群体,从而提升公益的效率,而不是撒网式雨露均沾。随着技术的进步和公益机构登记等门槛放低,大量的民间公益组织和公益项目兴起,草根公益组织雨后春笋般成立。在互联网平台,公众发起一个公益项目,只需几个注册的步骤即可以实现,所以大量的轻型化的公益组织与公益项目,大面积地填补了“粗公益”“重公益”时代的大型公益组织的空白,承担起了这些大机构、政府、企业等公益落地和扎根的绝大多数工作。可以说,“轻公益”真正实现了人人公益、快乐公益、随手公益。

从“冰桶挑战”到“用艺术点亮生命”,都是在以创新的方式,推动中国公益事业的发展,倡导更多人关注和帮扶到社会弱势群体、边缘群体,共同构建一个人人做公益、处处有公益的新型社会,公益也将全面融入了各行各业,成为一种全民参与的生活方式。只有这样,才能更好地构建一个有温度的美好社会。

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