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悟空单车退市警示:共享单车已到清小企业之时

2017-06-21 18:19:05   重庆晨报

随着重庆悟空共享单车宣告退出市场,摩拜和ofo小黄车这两家共享单车的领跑者,最近也开始有所“动作”。近日,站在摩拜和ofo小黄车后面的两位大佬就在网络上进行了一番“互怼”,瞬间刷爆朋友圈。这起“互怼“的导火索是一份调查报告。

一辆受损的共享单车倒立着摆放在路旁。 本报记者 苑铁力 摄

有业内人士称,大佬们的“互怼”是一种巅峰对决的姿态,无论如何“互怼”,但都改变不了共享单车领域的小玩家被清场的现实。

一则报告引发大佬网络“互怼”

调查报告是由艾瑞发布的,报告称,2017年5月,共享单车行业新增活跃用户近3200万,其中ofo月度活跃用户增长至6272万,摩拜月度活跃用户增长至5838万。

6月19日,金沙江创投创始人、ofo投资人朱啸虎,在朋友圈兴奋地转发了题为《艾瑞:ofo活跃用户、用户增速远甩摩拜,稳居第一》的信息。没想到的是,作为摩拜投资人的腾讯掌门人马化腾对此进行了回应:“从微信支付看,摩拜高一倍多的,另外智能机和非智能机未来价值和潜力还是很不同的,勿因投资而歪曲事实。”

双方互怼的一个背景是,2016年10月,腾讯刚参与了摩拜的C轮5500万美元融资,并在2017年1月和6月又分别领投了摩拜的D轮(2亿美元)和E轮(6亿美元)融资。而朱啸虎这边,2016年2月,其在与戴威面谈之后,金沙江创投领投了ofo的A轮1500万元融资,并在随后又跟投了ofo的B轮(数千万美元)和C轮(1.3亿美元)融资。

两位大佬论战的焦点其实是谁是共享单车领域真正的老大。朱啸虎依据的是“街头目测”和艾瑞的数据,而马化腾仰仗的是微信的支付数据。这样的互联网互怼,仿佛又让人看到了当年滴滴和快的之间的大战。

共享单车到了清理小企业之时

随着共享单车的快速发展,五颜六色的单车依然在陆续进场,但近日重庆悟空单车却宣布退出市场。重庆悟空共享单车创始人雷厚义在接受媒体采访时表示,大资本集中在行业的前两位投放,共享单车已到了小玩家该退场的时候。

有不少专家预测,最后的共享单车市场必将是大玩家的天下,小玩家会被挤出。那么,排名前两位的大玩家会不会像当年的滴滴和快的一样进行合并呢?朱啸虎对此的看法是,合并不是投资人目前关注的焦点,焦点是先“清场”。

朱啸虎同时称,互联网行业的“窗口期”通常只有半年,在共享单车领域,后进场的玩家已经没什么机会。接下来,小的共享单车企业会越来越艰难,因为资本只会关注行业的前两名,尤其是当规模差距拉得非常大时,收购第三和第四名已改变不了竞争格局。

本报记者 徐菊 实习生 赵香妹

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