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众筹市场再现迅猛势头 政策导向加之民间资金跟进

2017-06-07 15:35:21   工人日报

最近,众筹圈再掀波浪:不管是网易丁磊的未央猪在短短3天内完成1919万元的众筹,还是袁隆平的最新科研成果“袁米”2个小时内筹资破千万,这些备受瞩目的众筹模式在接连呈现火爆场面的同时,也悄然间改变了很多行业的发展业态。

众筹融资是一种新兴的融资模式,通过争取大众的关注和资金支持的团购预购形式,获得资金援助,项目发起人往往通过网络平台筹集创业或活动的小额资金,并由项目发起人向投资人提供一定回报。也就是说,只要是网友喜欢的项目,都可以通过众筹方式获得项目启动的第一笔资金,为更多小本经营或创业的人提供了无限的可能。

业内人士表示,由于具备低成本、高效率等先天优势,众筹模式是对传统融资模式的一个巨大突破,并且深受广大创业公司和创业者的喜爱,当下,众筹行业将迎来快速增长。

圆创业者的梦

日前,返乡创业者黄周镇带着他的团队完成了首次线上众筹,并实现融资224万元。这笔资金被用于开发改造福建省南靖县一座有600多年历史的圆形土楼。今年,黄周镇将以“七寻”为品牌,通过众筹的方式,打造至少5个土楼民宿。

在他看来,利用这种模式,不仅达到融资需求,而且还能获得更多人关注。

按照众筹方案,参与者可以用1元至8万元的不同标准成为该项目的股东,并享受不同的权益。最终,在一个月时间里,有超过200人参与众筹,这让黄周镇略感意外。

据社会互联网金融大数据显示,2016年众筹资金额度比2011年大幅度增长。截至2016年年底,全国共上线过众筹平台752家,其中正常运营的为532家。据不完全统计,2016年全年共有58605个众筹项目,其中成功项目有48437个,占比82.65%,成功项目的实际融资额高达217.43亿元,2016年全年成功项目的实际融资额约为2015年及之前所有成功项目总融资额111亿元的2倍。

据了解,目前众筹分债权众筹、股权众筹、回报众筹、捐赠众筹等。

“若没有一定的名气或实力,要想获得融资相当难。”福建泉州一位企业家告诉记者,传统的融资方式较难,但众筹面对大众市场,最终实现积少成多的结果。

“成本低,而且高效。”在一家众筹平台负责人看来,相比传统的银行间接融资和资本市场的直接融资,众筹更直接也更有效。而随着阿里、京东、腾讯、平安、万达等国内知名民企纷纷涉足众筹行业,整个行业前景更加明朗。

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