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原标题:减约获2016“最具影响力
减脂瘦身解决方案品牌”奖
近日,由中国科学院《互联网周刊》、eNet硅谷动力、中国社会科学院信息化研究中心等联合主办的2016(第十四届)中国互联网经济论坛年会暨2016“金i奖”颁奖盛典在京举办。本届中国互联网经济论坛以“服务体验即将改朝换代”为主题进行探讨,聚焦众多i-China精神的践行者,以及互联网时代有深度思考的创新者。
在备受瞩目的“金i奖”评选中,减脂瘦身领军品牌、致力于打造一站式专业减脂解决方案的“减约”品牌,荣获“2016年度行业最具影响力减脂瘦身解决方案品牌奖”,互联网+论坛特邀减约品牌CEO李宇欣就“互联网场景下的消费升级”发表主题演讲。
据悉,2016年减约品牌的主要战略目标在潜心研发如何帮助用户“瘦下来”的瘦身方案和减脂产品。“减约”组建了一支由国家级营养专家和运动专家的专业减脂研发团队,并联合多位国际、国内顶尖专家学者,独创适合中国人体质的“BTCM专业减脂理论体系”。“减约”创始人李宇欣对记者表示:“‘减约’当下要做好的只有一件事,那就是‘深挖专业基础,高筑行业壁垒’”。
依据独创的“BTCM专业减脂理论体系”、专业减脂研发团队,并结合对亚洲人身体情况及生活习惯的研究,“减约”从饮食、运动、心理等全方位出发,通过专业评测、数据分析等一系列专业减脂逻辑,深挖用户的肥胖成因、肥胖类型,并结合用户的减脂诉求和目标,为用户量身定制整套的健康饮食、运动、心理相结合的精准、有效的瘦身方案,从而帮助用户真正的达成减脂瘦身目标。
据悉,“减约”在不断完善瘦身方案的同时,努力研发一系列专业、有效的减脂产品。今年8月份,“减约”推出了“想吃就吃,享受就瘦”的专业减脂产品——小轻轻营养饮。这是一款可以代替主食的减脂营养饮,同样是依据“减约”的BTCM专业减脂理论,并结合了亚洲人的身体情况和饮食习惯研发而成。“减约”创始人李宇欣表示:“我们在对减脂用户进行数据分析时,发现很多用户没有运动习惯或者由于种种原因不能运动,但是他们同样具有很强的减脂瘦身诉求。而‘减约’要做的事情,就是满足不同减脂人群的不同需求,目标就是帮助大家健康、有效的瘦下来”。据了解,小轻轻营养饮富含多种有助于减脂瘦身和补充营养的有益成分,这些成分可以很好的降低热量摄入,促进脂肪代谢,并且可以健康、安全的为减脂人群提供人体必要的基础营养。因此,除了减脂瘦身之外,小轻轻营养饮也适合经常加班熬夜、饮食不规律的白领一族,饿了、累了可以很好的补充能量,并且能保持身材不长胖,有益于身体健康。
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