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筑梦与践行——吴亦凡的梦想之路

2017-09-21 10:22:26   中国经济网

近日,现象级网综《中国有嘻哈》落下帷幕,尽管“双冠军”的戏剧化赛果再次引爆了舆论,但每个人都无法否认的是,中国嘻哈音乐在这个夏天过后告别了曾经长期盘踞于地下的小众状态,成为被普罗大众积极追捧的又一个火热领域,节目组的愿望实现了。

这样的结果在第一集播出前几乎是不可想象的。《中国有嘻哈》伴随着质疑和抵触声,地下rapper们不买账,赞助商数量也远没有节目后期时众多,大量diss(攻击)节目和制作人的歌曲已经在音乐软件上传得沸沸扬扬。除此以外,另一个被质疑的焦点就是制作人吴亦凡本人。的确,对于一个不满27岁且音乐作品数量并不多的当红明星来说,吴亦凡虽然拥有超高的知名度和号召力,但在嘻哈音乐领域尚未实现深耕,很多人对他的专业性并不具备足够认知,更有甚者还先入为主地代入了相当的误解和偏见。因此,对吴亦凡制作人身份的攻讦讨论成为节目初期的热门话题,甚至到第一集播出时,通过对“你有freestyle吗”的调侃和负面化发酵实现了病毒式传播。

吴亦凡真的具备成为制作人的资格吗?关于这个问题,《中国有嘻哈》总导演车澈给出了肯定答案,他在访谈中曾多次谈到当前三组制作人的不可替代性。与张震岳、热狗和潘玮柏相比,年龄最小的吴亦凡可以说肩负着节目制播过程中最丰富的价值。首先他在参加节目的所有人中具有最高的知名度和最强的号召力,不仅是节目早期迅速吸引关注度的招牌,也是赞助商品牌入局的重要筹码,实现了品牌和节目的共赢。另一方面,吴亦凡无疑为《中国有嘻哈》加上了热度buff,仅仅一句对freestyle的提问就成为了社交网络上人尽皆知的梗,由此实现了许多人对《中国有嘻哈》和嘻哈音乐的首次认知。反观另一个先于《中国有嘻哈》播出的嘻哈类节目《Listen up》,虽然有众多嘻哈热门歌手参与(欧阳靖、艾福杰尼、黄旭等),却少有人问津。可见《中国有嘻哈》邀请吴亦凡参与其中,对节目本身来说无疑是一项十分正确的决定。

然而一个只能带来热度的偶像终究不能胜任节目组对制作人的要求,所幸随着节目进程的展开,吴亦凡对嘻哈音乐的专业性和专注度逐渐得到了全面的呈现:一针见血的客观点评、严格却别出心裁的freestyle考题、在新单曲《6》中对Auto-tune技术的先锋性呈现、以及总决赛时专程去美国为战队成员制作了改编版《以父之名》……在《中国有嘻哈》中展现在镜头前的是一个少有人了解的吴亦凡,他不再是电影明星、模特和篮球运动员,更不是天真搞怪的娱乐综艺节目嘉宾,他只是一个实事求是的、严苛专注的嘻哈音乐人。

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