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捐出闲置图书见证爱情力量 乐信公益定制“七夕·爱情公益日”
央广网深圳8月24日消息(记者大为)2017七夕节怎么过?看电影?吃大餐?送鲜花和巧克力?且慢!你是否想过,七夕和书籍也能发生化学反应?你是否还记得,书本里讲述的那个铭记彼此的动人故事?今年,国内领先的金融科技集团乐信旗下的“乐信公益”,牵手分期乐商城的入驻珠宝品牌“周大福”推出“七夕·爱情公益日”活动,陪伴天下有情人度过一个别具意义的中国情人节,号召大家“捐出闲置图书,见证爱情力量”。
2017年8月23日-9月5日,用户登陆“乐信公益”微信订阅号即可参与“爱情公益日”活动。赶紧找出家里闲置的图书,并通过微信订阅号一键填写“邮寄到付”信息,快递小哥即刻上门收件,为你开启七夕爱情公益之旅。乐信公益收到用户捐出的闲置图书后,将全部捐赠给“空体”文化空间,并于深圳南山区搭建一个供市民免费借阅的“亲爱的书格”社区图书馆,部分书格还将以捐赠用户的姓名来冠名。与此同时,为鼓励更多有情人参与公益接力,共同度过一个独一无二、更具意义的七夕节,“周大福”还为本次活动参与者匠心打造了神秘的“爱情信物”。用户捐赠书籍的数量越多,收获“爱情信物”的机会也越大。
田先生和女友相识五年,每年七夕节,庆祝方式不外乎吃饭、看电影、送礼物。而今年,他选择参加了“爱情公益日”活动,向乐信公益捐出了五本图书。“这次我捐出了一本《爱你就像爱生命》,书里收录了作者王小波和妻子李银河之间的书信往来。五年前,女友把这本书送给我的时候,我还无法完全读懂字里行间的深意,但现在读起来非常有共鸣,这是我们的共同纪念。”田先生说。田先生还说,没想到“爱情公益日”的捐书活动,会把自己的思绪带回五年前和女友初识的那一刻。回忆这些年与她携手走过的风风雨雨,田先生也对这段“爱的历程”倍加珍惜。据了解,参与“爱情公益日”捐书活动的用户,还有机会受邀亲临“七夕·以书会友”图书分享会的活动现场,并作为“亲爱的书格”社区图书馆落成后的首批读者,为爱情加分。“乐信公益”是乐信集团旗下的公益互动平台,以关注年轻人群的发展作为一大宗旨,同时倡导通过日行一善的点滴积累,将“公益善心”化作“公益行动”。“乐信公益”一直致力于发起富有创意的公益活动,以“互联网+公益+X”的跨界方式与各行各业碰撞火花,让公益变得更有乐趣,打造年轻人的潮公益生活圈。
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