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丑淮山博取市场美誉

2017-08-18 07:28:04   中国青年网

湖南日报8月17日讯(记者 张福芳 通讯员 赵浩波)“快点,打包的快点,别把淮山弄断了,打包好的立即装车……”8月16日,双峰县青树坪镇永祥现代农业淮山专业合作社的种植基地里一片繁忙。此时,正是青树坪镇淮山成熟的季节,不少农户在基地挖淮山、打包、装车。合作社负责人朱永祥一边打电话和客户联系,一边指挥着。

长长的毛,疙疙瘩瘩,弯弯曲曲……青树坪镇淮山曾因为卖相“丑”,不受市场欢迎。近年来,却因其口感好、营养价值高,受到市场青睐。朱永祥告诉记者,青树坪镇淮山跟别的地方淮山不一样,掰开有透亮的丝,水煮只要7分钟就行了,入口粉香、滑嫩、绵软。经湖南中医药大学、湖南农业大学食品营养与安全监测中心检测,该镇淮山微量元素与营养成分明显高于同类产品,被誉为“淮山之王”。

为保障淮山绿色环保、口感细腻,青树坪镇一直采用传统方法种植,大量使用农家肥。近年来,随着淮山在市场走俏,镇上组织成立了专业合作社,注册了商标,淮山每公斤价格也由几年前的16元涨到40元。

“青树坪镇目前淮山种植面积有8000亩,年产1.2万吨。通过政策鼓励、企业扶持,按现在市价来算,一亩淮山年产值达4万至5万元。作为当地主要经济作物,淮山让村民们富起来了。”青树坪镇党委书记李国庆表示,鉴于青树坪淮山良好的口碑和悠久的种植历史,目前县里正筹备申报国家地理标志保护产品,希望让青树坪淮山成为继“永丰辣酱”后该县第二个地理标志保护产品。

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