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“网络”+“金融” 帮助小微企业触网增效
2017-08-18 06:22:02 中国青年网
嘉兴工行创新驱动 持续提升服务能力
“网络”+“金融” 帮助小微企业触网增效
钱敏洁 章鸣泽/文
今年以来,工行嘉兴分行积极投身“金融服务嘉兴市供给侧结构性改革深化年”活动,将自身的转型发展与全市改革发展紧密联系起来,积极履行大行责任,加快产品、机制和管理方式创新,持续深化小微企业金融服务,不断提升小微企业金融服务水平。
工行嘉兴分行抓住“互联网﹢”新经济形态加快形成的历史机遇,加大小微企业走访力度,结合当地小微企业的转型升级需求,持续大力推广“融e购”电商平台、“融e联”即时通信平台、“融e行”直销银行平台,并根据企业实际配套支付产品、融资产品、投资理财产品等互联网金融业务,帮助小微企业完成“上线”。截至2017年二季度末,已有上百家嘉兴企业通过“融e购”电商平台销售产品,上半年累计销售量突破600万元,助推了嘉兴电子商务的发展。下半年则依托融e购平台开设嘉兴城市馆,计划首批推出老字号、小镇游、穿戴嘉兴、美食共享四个板块,帮助更多小微企业开启互联网时代销售新模式。
同时,工行嘉兴分行积极推进金融服务与互联网技术的融合发展,大力推广“网贷通”新型融资产品,较好地满足了小微企业的融资需求。“网贷通”采用“客户自助操作+智能化处理”的业务模式,实现融资业务申请、合同签订、提款、还款的网络化,突破了传统市场空间和时间的限制,让小微客户“随时随地”实现贷款申请,为客户融资提供更为方便、快捷的途径。“网贷通”通过提高资金利用效率帮助企业降低运营成本,自2009年推出以来,一直受到小微企业的青睐,截至二季度末小微“网贷通”余额达39.17亿元。
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