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时隔19个月住宅竣工面积首降
2017-08-15 09:16:22 中国青年网
据新华社上海8月14日电(记者何曦悦郑钧天)14日,国家统计局发布的“2017年1至7月份全国房地产开发投资和销售情况”显示,时隔19个月后,7月份全国住宅竣工面积首现下降。业内人士认为,各项先行指标显示,中国房地产正逐渐由增量市场进入存量市场。未来开发商或将从“卖房子”转向“卖服务”,物业管理增值服务已成新增长点。
记者采访发现,售房后的自然延伸产业——物业管理增值服务已成为行业聚焦的新增长点。
中国指数研究院研究显示,未来5年,全国物业管理市场规模将达到约1.2万亿元。中国指数研究院常务副院长黄瑜表示,物管行业将成万亿级市场,广阔蓝海有待开拓。目前,不少专业物业公司和开发商旗下物业板块已开始“跑马圈地”,通过“互联网+”加速建设智慧社区。
“住户可以把‘彩之云’互联网平台当做一把钥匙,利用APP在小区开门、停车、充电、交物业费、投诉、保修,”彩生活服务集团CEO唐学斌介绍说,物业已经不再是看好门、扫好地就可以了,彩生活已从物业产品和服务的提供者转型为平台的提供者。
“当购房者买了一套新房时,其实带动了一条产业链。”绿地金融集团董事长耿靖说,“从装修到家具、家电,都是在购房基础上创造的服务供应链。”
在房地产传统发展路径撞上“天花板”时,多元化转型路径成为求新求变的必然之势。根据中国指数研究院分析,绝大多数全国百强房地产企业均开始关注与地产业务关联性较高的社区服务领域,如物业管理、社区商业运营等。
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