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夏普发布新品争夺全面屏手机市场

2017-08-10 08:34:30   

日前,夏普在北京举办了“夏普美人尖AQUOS S2全球新品发布会”,推出第29款全面屏手机,也是全球第一款5.5吋异形全面屏手机。

夏普美人尖AQUOS S2采用全球首创FFD异形全面屏技术,成就了全球世界第一款5.5吋异形全面屏手机,也标志着夏普继“EDGEST”和“CRYSTAL”之后,第三代全面屏产品的诞生。

有专家表示,从夏普美人尖AQUOSS2取消传统手机“额头”,三面极窄边框设计,以及对前置摄像头位置的考究和技术处理方案,就能看出夏普手机在全面屏领域的深厚积累与创新优势。全面屏手机概念已在在市场当中盛行开来,而夏普美人尖AQUOS S2将引领这一潮流,对推动手机行业由传统手机时代进入到全面屏手机时代具有重要意义。

SHARP/InFocus手机全球CEO罗忠生表示,与同级产品相比,夏普美人尖AQUOSS2长度缩减约10.4%,宽度缩减约7.5%,面积缩减约17.2%。用户可以轻松单手操作,虽说具有5.5吋的屏幕,却拥有传统4.9吋手机的握持手感,这是手机设计的一大变革。同时,全面屏手机所体现的革新不仅是对边框、屏幕显示比例调整,更涉及到摄像头、听筒、感光及距离感应元器件、天线等内外结构的全面改造。手机外观设计改变的背后,映射了手机产业链已经开始了整体化变革。

自2016年下半年起,全面屏手机成为新的行业热点,消费者对全面屏手机的认知和期待也逐渐形成,被认为是5G之前手机行业最大的风口,几乎所有主流手机厂商都试图进入全面屏手机市场,进而实现自身突破与行业破局。

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