新闻
404 Not Found

404 Not Found

Sorry for the inconvenience.
Please report this message and include the following information to us.
Thank you very much!

URL: http://3g.china.com:8080/act/news/11038989/20170808/31052917.html
Server: cms-8-251
Date: 2024/11/05 21:51:52

Powered by China
China

锁场VS反锁场 电影市场的新暗战

2017-08-08 10:16:10   中国青年网

《三生三世十里桃花》电影剧照

反锁场

电影市场的新暗战

8月6日晚,市民包先生准备带着老婆一起去看电影《三生三世十里桃花》。他点开一家购票客户端选中一家影院晚上22:10场次,却发现这一场次只卖出了四张票,但却不是中间的黄金位置,而是一个角落里的四个位置。包先生又陆续点开了几家影院,发现都存在这样一个非常奇怪的售票现象。

难道是观众都不喜欢影厅里的黄金座位吗?专业人士称,包先生其实是遇到了目前很火的票房现象——锁场!

什么是锁场?锁场的背后有什么样的故事?重庆有锁场吗?这样的行为合法吗?本报记者进行了调查。

“粉丝”全国锁场挺杨洋 影院针锋相对“反锁场”

“粉丝”的力量很强大,在“锁场”这个新颖的操作中,“粉丝”的力量再次得到了验证。什么是锁场呢?微博认证用户“刘亦菲吧官方”给出了科普:所谓“锁场”,就是防止空场以免院线撤场和换场。详细来说,就是在影院排出电影场次后,“粉丝”会第一时间购买空场场次的电影票,一次可能只买1到4张,选择影厅的非黄金位置,这样就能锁住这一场排片,让电影院不能因无人购票而取消场次。同时,它还能给影院传递出这部电影很受欢迎的信息,让影院多排场次。

这样大规模的锁场给影院带来了困扰,一方面一场只有一两张的售票会让影院的运营处于亏损,另一方面它也会影响影院接下来的排片。于是,影院开始采取“反锁场”操作——影院找各种理由给买票的观众退票。在微博上,不少网友晒出多家影院要求退票的通知,理由是“影院机器故障”等。

“锁场”影响影院运营 但不得随意取消场次

记者在网上看到,重庆的部分影院也成为了“粉丝”们锁场的目标。在“刘亦菲吧官方”发布的“锁场”统计中,涉及重庆的场次就达到了50场左右。记者登录购票客户端发现,截至记者发稿时,还有不少《三生三世十里桃花》的场次疑似已被“锁场”。

上一页1/2下一页
404 Not Found

404 Not Found

Sorry for the inconvenience.
Please report this message and include the following information to us.
Thank you very much!

URL: http://3g.china.com:8080/act/news/11038989/20170808/31052917.html
Server: cms-8-251
Date: 2024/11/05 21:51:52

Powered by China
China
404 Not Found

404 Not Found

Sorry for the inconvenience.
Please report this message and include the following information to us.
Thank you very much!

URL: http://3g.china.com:8080/act/news/11038989/20170808/31052917.html
Server: cms-8-251
Date: 2024/11/05 21:51:52

Powered by China
China

相关阅读

404 Not Found

404 Not Found

Sorry for the inconvenience.
Please report this message and include the following information to us.
Thank you very much!

URL: http://3g.china.com:8080/act/news/11038989/20170808/31052917.html
Server: cms-8-251
Date: 2024/11/05 21:51:52

Powered by China
China
404 Not Found

404 Not Found

Sorry for the inconvenience.
Please report this message and include the following information to us.
Thank you very much!

URL: http://3g.china.com:8080/act/news/11038989/20170808/31052917.html
Server: cms-8-251
Date: 2024/11/05 21:51:52

Powered by China
China
404 Not Found

404 Not Found

Sorry for the inconvenience.
Please report this message and include the following information to us.
Thank you very much!

URL: http://3g.china.com:8080/act/news/11038989/20170808/31052917.html
Server: cms-8-251
Date: 2024/11/05 21:51:52

Powered by China
China
分享到:
0 0
404 Not Found

404 Not Found

Sorry for the inconvenience.
Please report this message and include the following information to us.
Thank you very much!

URL: http://3g.china.com:8080/act/news/11038989/20170808/31052917.html
Server: cms-8-251
Date: 2024/11/05 21:51:52

Powered by China
China
404 Not Found

404 Not Found

Sorry for the inconvenience.
Please report this message and include the following information to us.
Thank you very much!

URL: http://3g.china.com:8080/act/news/11038989/20170808/31052917.html
Server: cms-8-251
Date: 2024/11/05 21:51:52

Powered by China
China

美图推荐

404 Not Found

404 Not Found

Sorry for the inconvenience.
Please report this message and include the following information to us.
Thank you very much!

URL: http://3g.china.com:8080/act/news/11038989/20170808/31052917.html
Server: cms-8-251
Date: 2024/11/05 21:51:52

Powered by China
China
404 Not Found

404 Not Found

Sorry for the inconvenience.
Please report this message and include the following information to us.
Thank you very much!

URL: http://3g.china.com:8080/act/news/11038989/20170808/31052917.html
Server: cms-8-251
Date: 2024/11/05 21:51:52

Powered by China
China
404 Not Found

404 Not Found

Sorry for the inconvenience.
Please report this message and include the following information to us.
Thank you very much!

URL: http://3g.china.com:8080/act/news/11038989/20170808/31052917.html
Server: cms-8-251
Date: 2024/11/05 21:51:52

Powered by China
China
404 Not Found

404 Not Found

Sorry for the inconvenience.
Please report this message and include the following information to us.
Thank you very much!

URL: http://3g.china.com:8080/act/news/11038989/20170808/31052917.html
Server: cms-8-251
Date: 2024/11/05 21:51:52

Powered by China
China

为您推荐

加载更多>>
404 Not Found

404 Not Found

Sorry for the inconvenience.
Please report this message and include the following information to us.
Thank you very much!

URL: http://3g.china.com:8080/act/news/11038989/20170808/31052917.html
Server: cms-8-251
Date: 2024/11/05 21:51:52

Powered by China
China
404 Not Found

404 Not Found

Sorry for the inconvenience.
Please report this message and include the following information to us.
Thank you very much!

URL: http://3g.china.com:8080/act/news/11038989/20170808/31052917.html
Server: cms-8-251
Date: 2024/11/05 21:51:52

Powered by China
China
404 Not Found

404 Not Found

Sorry for the inconvenience.
Please report this message and include the following information to us.
Thank you very much!

URL: http://3g.china.com:8080/act/news/11038989/20170808/31052917.html
Server: cms-8-251
Date: 2024/11/05 21:51:52

Powered by China
China