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庆丰包子铺开启国际化布局一带一路 首站阿拉木图

2017-08-07 16:05:42   中国经济网

图为北京庆丰包子铺有限公司常务副总经理徐林介绍企业发展情况。中国经济网记者王城/摄

图为北京庆丰包子铺有限公司总经理高文慧(右)和北京九周伟业投资管理有限公司董事长杜伟就双方特许经营举行了签约仪式。中国经济网记者王城/摄

中国经济网北京8月7日讯(记者 王城)今天上午,庆丰包子铺阿拉木图店合作签约仪式在北京庆丰包子铺有限公司举行。这是设立在哈萨克斯坦的第一家庆丰包子铺门店,也标志着庆丰包子铺正式开启国际化进程。

据中国经济网记者了解,庆丰包子铺首店开花哈萨克斯坦阿拉木图市博斯坦德克区,门店面积约600多平米,因当地民众多信奉伊斯兰教,所以该餐厅为清真餐厅。

“在阿拉木图市售卖的产品品种上有所调整,以包子、锅贴、饺子、馄饨等为主,口味上也根据当地民众口味以牛羊肉为主。”北京庆丰包子铺有限公司常务副总经理徐林透露。

北京华天饮食集团公司总经理贾飞跃出席了今天的签约仪式,他表示,“在哈萨克斯坦阿拉木图是庆丰包子铺在境外设立的第一家门店,也是庆丰包子铺在一带一路布局的首站,是试点店、样板店,是庆丰包子铺走出国门的第一步,是庆丰包子铺发展战略布局至关重要的一环。”

贾飞跃对庆丰包子铺海外开店信心十足,他希望,“试点成功后,庆丰包子铺将积极在一带一路国家铺开,加快开店速度。同时,庆丰包子铺在国外的每一个店都要做中华饮食文化的传播载体,把中华饮食文化故事讲好,努力为全世界人民了解和喜爱中华优秀饮食文化贡献自己的一份力量。”

徐林介绍说,北京庆丰包子铺是北京华天饮食集团公司所属的以经营包子为主的餐饮品牌店,开业于1948年,有近70年的历史。“积善余庆 国富民丰”是庆丰包子铺的企业文化理念,真诚面对顾客、善待每位员工,核心一个“善”字。截至目前,庆丰庆丰包子铺共有直营店及加盟店总计350家,分布在全国11个省份,34个城市。

徐林还介绍说,公司总经理高文慧不久前带队参加2017年哈萨克斯坦阿斯塔纳世博会,与中国7大著名小吃品牌共同在中国美食与文化馆一层参展。庆丰包子铺带去的牛肉大葱包、咖喱牛肉包、锅贴、春卷等中国特色小吃受到了当地民众的欢迎。

北京庆丰包子铺有限公司总经理高文慧和北京九周伟业投资管理有限公司董事长杜伟就双方特许经营举行了签约仪式,中国烹饪协会副会长李亚光、北京市贸促会副主任李露霞、北京市贸促会对外贸易发展部副部长刘燕、哈萨克斯坦国家投资股份公司首席代表阿满泰?华内实出席并见证了此次签约活动。

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