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旅游+金融全新尝试:青岛“旅游一卡通”正式发行

2017-08-07 08:02:13   央广网

8月3日上午,青岛“旅游一卡通”发卡仪式在市级机关会议中心举行。青岛市政府副秘书长王哲,青岛市旅游发展委员会主任崔德志,中国建设银行青岛市分行行长郝子建,华夏智旅(北京)咨询服务有限公司总经理王金虎等领导与嘉宾出席仪式。

青岛市旅游发展委员会副主任胡乐常主持仪式

2011年,中国建设银行河北省分行与华夏智旅(北京)咨询服务有限公司合作打造了“京津冀旅游一卡通”产品,并陆续在北京、天津、石家庄、邯郸、秦皇岛、赤峰、德州等地成功发行,目前,已拥有100余万持卡用户。京津冀地区、内蒙古赤峰、山东德州的200多家旅游景区、1500家各行业生活商家成为用卡商户。

青岛市政府副秘书长王哲致辞

为给青岛市市民和游客提供更加便捷的线上线下相结合的智慧旅游服务,青岛市旅游发展委员会联合中国建设银行青岛市分行、华夏智旅(北京)咨询服务有限公司,面向全市推出全国首款以城市旅游形象为主题的青岛“旅游一卡通”金融借记卡,此卡也是在已经推广并成熟运作的“京津冀旅游一卡通”基础上的延伸和拓展。

青岛“旅游一卡通”融合金融服务与旅游消费,发扬金融网点的全覆盖性、社区化特点,最大限度地把旅游涵盖的元素呈现,并为旅游提供安全的财务保障以及智能化数据管理,为青岛市旅游业与金融业更深入、广泛的合作奠定基础。

青岛“旅游一卡通”为龙卡借记卡,除具备现金存取、转账汇款、消费交易、支付结算等基本功能外,还具备景区景点、餐饮住宿、旅行产品消费折扣、生活服务消费折扣、跨行业应用(如公交、ETC等)等增值功能。截止目前,全市已经有崂山风景区、海昌极地海洋公园、海底世界、啤酒博物馆、香格里拉大饭店、黄海饭店、府新大厦、山东万达国际旅行社、中国国旅国际旅行社、老尹家海参等60余家企业成为用卡商户。

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