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《战狼2》7天票房18亿 成全民议题或创奇迹

2017-08-03 10:54:41   中国青年网

楚天金报讯 图为:《战狼2》海报

□本报记者龙京

继《智取威虎山》、《湄公河行动》之后,又一部主旋律题材影片脱颖而出,成为中国影市的年度爆款。自7月27日全国公映后,吴京自导自演的《战狼2》以风卷残云之势,彻底激活了萎靡不振的暑期档,上映7天票房达18亿,其速度远超想象,其热度也从电影影迷的小众议题,扩散为举国热议的全民话题。业内评价称,打破了观众对主旋律影片刻板印象的《战狼2》,用成熟的好莱坞视听语言讲述了浅显易懂的爱国故事,引发观众共鸣。从未来的票房走势看,《战狼2》或打破《美人鱼》33.90亿票房纪录。

让众多票房纪录作古

“癫狂”《战狼2》成全民议题

开足马力前行的《战狼2》,好似暑期档的“超级战舰”,谁也无法阻挡。自27日20点上映后,《战狼2》就势如破竹,短短4小时票房便破亿,创下内地提前场最佳票房表现。而在之后的三天里,随着好口碑的裂变式发酵,票房涨势更是凶猛,不仅打破华语单日票房纪录,还是最快破7亿,最快破8亿,最快破9亿,最快破10亿的华语电影。截至昨晚记者发稿前,《战狼2》已逼近18亿,其排映空间达到了压倒性的59.8%,上座率以32.7%遥遥领先,单日票房占比达到了令人惊讶的88%。

作为“现象级爆款”,献礼八一建军节的《战狼2》与阅兵式等话题无缝对接,拥有了席卷全民的热度。鲜花和掌声随之而来。黄渤、邓超、韩庚在微博上发声支持,王中磊称赞吴京“自创孤胆英雄系列电影,是暑期档的担当”;而在豆瓣电影等影评类网站,《战狼2》拿到了7.5的高分,远超吴京其他主演影片,与早年代表作《太极宗师》可堪比肩。“好看到不像《战狼1》的续集,完虐《湄公河行动》。”“打戏非常带感,燃爆了,拳拳到肉,看得超爽!”评论诸如此类,俯拾即是。

显而易见的是,《战狼2》成为今年暑期档的第一艘“航空母舰”,无论其票房体量还是话题热度,早已超过了2016年国庆档黑马《湄公河行动》。而《战狼》系列也以黑马之势演变成超级IP。

主旋律遇上沉浸式娱乐

类型化是军事电影的必由之路

评论指出,《战狼2》把个人英雄主义与爱国精神紧紧结合,摒弃了以往军事题材电影的高大全叙事,用成熟的视听语言讲述唤起强烈民族自豪感的动人故事。这正是吴京的过人之处。

电影的类型化叙事随处可见:开场的水下戏份一镜到底,足足拍摄半个月,需要面对洋流、大雾、体能、协调等诸多难题,吴京坚持每天十个多小时的水中拍摄,还做出连续26次跳水尝试;“坦克版《速度与激情》”的戏份,是《战狼2》上百次爆炸的一部分,坦克秒变废铁,导演吴京在巨响中甚至短暂失聪;除此之外,非洲街追车、直升机坠落、军舰导弹发射等重武器大场面的实拍镜头,也是用2亿成本砸出来的真金白银。

不少业内人士认为,用成熟的商业化手段进行包装,用90后、95后喜闻乐见的类型视听语言演进故事,是《战狼2》成功的重要原因——这条经验反复出现在《湄公河行动》、《智取威虎山》身上,也与《2017中国电影产业研究报告》的结论如出一辙——那些能够涉及社会民意表达,又能提供沉浸式娱乐的电影,不大卖也难。

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