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“全民拍海沧”活动用照片传递厦门新风貌

2017-09-12 16:57:27   中国经济网

“厦门海沧湾的景色好美啊”恰逢金砖国家领导人厦门会晤,让这座美丽的海滨城市成为了世界的焦点。记者发现由《海沧微故事》推广团队联合海沧团区委、海沧电视台举办的“全民拍海沧”活动也如火如荼的在海沧群众中展开。活动一经推出就受到大家的热捧,本次活动收到了近千张优秀作品,每个参与者都用自己的作品传递着海沧的新风貌。

活动反响火热,人人积极展示最美海沧

恰逢金砖,让世界看到厦门海沧的美,《海沧微故事》团队举办了“全民拍海沧”活动,通过征集照片的方式让更多人看到海沧的人文和美景。活动推出以后,许多新老海沧人积极投稿,将他们心中的最美海沧拍摄下来。拍摄地点也是多种多样,从海沧湾到阿罗海城市广场,从新垵到东孚,每一张作品都展示了海沧特有的美丽景致。有一位参与的选手留言说:“海沧的美景太多了,感觉无论哪个角度都是美景,很为难不知道选哪张照片参赛好。”

一张海报传递海沧情

在活动持续的一个月的时间里,涌现出了很多热情的参与者。无论是在校大学生、民间摄影师,还是在这里长大的老海沧人,定居的新海沧人,他们都用自己的作品诉说着自己与海沧的故事。活动开始之后,报名人数迅速突破三位数,根据投稿的作品和选手的故事,主办方选取了部分优秀参与者,为他们制作活动海报,讲述他们的《海沧微故事》。这50多张带有身边人《海沧微故事》的海报,预计在朋友圈传播有5万人次以上。本次活动最大程度的给予每位海沧朋友一个展示自己的舞台,让他们更好分享自己与海沧的故事

采访故事展现海沧人文魅力

主办方采访到了几位具有代表性的参与者,他们有民俗文化的传承者,有最美义工阿姨,有创业青年...其中有一位闻名东孚街道的手工音响匠人陈小超,他是海沧农村青年践行“耕读文化”的杰出代表,让人感动的是十年来他一直坚持着制作手工音响的梦想,他打造的高保真音响在第38届中国(上海)国际家具博览会上亮相。这些参与者工作在海沧,生活在海沧,通过照片和文字将自己对海沧的热爱表达出来。采访文章在各大官方平台发布后,吸引了大批新老海沧人的关注,文章累计阅读量达45600次,朋友圈分享2147次,好友转发779次。

“全民拍海沧”活动圆满收尾

活动进入尾声阶段,据主办方负责人张瞳瞳透露:“我们这次活动的主阵地放在新媒体上,改变了以往通过收寄实物照片的繁琐,主要以微信微博等贴近百姓的自媒体平台,这一个月以来,活动见证了每个人心中不一样的海沧,很多的海沧群众看到我们发布的照片和海沧故事后感慨:以前怎么都没有发现原来我们生活的环境这么美;原来我们身边还有这么多有趣的人和事。”

再好的内容,要用最合适的方式才能达到传播的目的,弘扬耕读文化,讲好海沧故事。充分利用贴近百姓获取信息的新方式,在微博微信中展现海沧美景,传递身边的海沧故事。只有大家愿意看,愿意传播了,才是大家真正喜欢的好内容,好故事。

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