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据韩联社9月12日报道,据韩国产业通商资源部12日透露,韩国和海外主要网购销售平台将在“2017购物旅游体验节”(2017 KOREA Sale FESTA)期间打折促销韩流产品,积极吸引外国“海淘族”。
Gmarket、乐天网购、新罗网上免税店等韩国8家跨境电商,以及日本电商巨头乐天市场、印度最大电商Flipkart、东南亚地区最大电商来赞达等18个国家的28家当地电商将参加韩国商品促销活动。
为了帮助外国人在各家电商购买韩国产品,活动期间,购物旅游体验节官网将提供不同语言的服务,参与企业将在网站上放置横幅广告,还将在社交网站上进行宣传,韩国邮政局则将把国际邮件快递服务(EMS)价格打七折。
FESTA由面向国内外顾客的“韩版黑色星期五”和面向外国顾客的“韩国购物季”合并而来,始于2016年。今年的活动将于9月28日至10月31日举行。除了零售、制造业外,餐饮、影院、连锁店也将加盟,加盟商总数有望较去年大幅提升。(环球网报道 记者李婷婷)
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