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广东启动“食药科普进基层活动月”活动

2017-09-06 12:02:03   央广网

央广网广州9月6日消息(记者郭翔宇 通讯员石耀轩)2017年9月4日上午,由广东省食品药品监督管理局、南方日报、南方网联合主办,广东省执业药师注册中心、南方俱乐部承办的“食药科普进基层活动月”启动仪式暨“安安有约—食药科普大讲堂”(第九期)正式在广州举行。省食品药品监督管理局局长、党组书记,省食品安全委员会办公室主任骆文智,南方报业传媒集团党委书记、管委会主任,南方日报社社长刘红兵出席仪式并讲话。

骆文智在致辞中表示,广东省食药科普进基层活动月是广东省食品药品监督管理局统一组织策划的全省系统“科普知识进基层活动月”活动,以省、市、县三级联动形式,在每年的9月份,利用1个月的时间,集中力量、调动资源,把食品药品安全科普知识送到社区、农村、学校、企业等基层单位,同时组织广播、电视、报刊等媒体记者进行集中采访报道,力争形成宣传形式丰富、推广渠道多样、线上线下全覆盖、声势浩大的舆论氛围。该活动的宣传工作将通过互联网、两微一端进行广泛传播,以密集的活动、丰富的信息提升科普宣传的声势和效果,并逐步形成具有时代特点、行业特征、广东特色、全国影响的活动品牌,2017年是开展活动月的第一年。

刘红兵在启动仪式上指出,食品药品安全社会共治是一项系统工程,而基层是食品药品安全监管的前沿阵地和主战场。通过开展一系列‘食药科普进基层’活动,有利于进一步普及食品药品安全知识,形成食品安全人人有责、食品药品安全齐抓共管的良好氛围,编织一张政府监管、行业自律、社会公众参与的‘安全防护网’。

活动现场,省食药监局领导向来自广东实验中学、广州市越秀区东风东路小学的师生代表发放了《中(小)学生食品安全知识读本 》,进一步传递食药科普安全知识进学校的理念。随后启动发车的四辆食药科普直通车,将由南方农村报围绕社区、企业、农村、学校等基层单位,赴广州、惠州、阳江、清远、云浮等地,开通过面对面宣传、派发科普资料、播放科普视频、接受公众咨询等方式,将食品药品安全科普知识惠及万家。

据悉,此次活动是广东省在全国范围内首创的食药科普进基层活动。今年9月,广东省食品药品监管局将紧紧围绕“食药科普基层行”的主题,以“食药安全 共同捍卫”为口号,启动省、市、区局三级联动,开展食药科普知识进社区、进企业、进农村、进学校等活动。接下来广东省食品药品监督管理局和各地市食品药品监督管理局将陆续开展系列主题活动。

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