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超6成粉丝愿意为偶像消费 部分粉丝月花费超5000元

2017-08-07 11:35:09   央广网

央广网北京8月7日消息(记者王晓蕾)追19年星,木子跟着五月天的演唱会不知跑了多少城市。就在半个月后,她还将去参加他们在沈阳的演出。“我给偶像的钱都花在了演唱会上”,为了离舞台近一点,月工资不到3000元的她,这次省吃俭用买了内场1500元最贵的票。

目前,像木子一样的追星族并不在少数,据粉丝网后台大数据显示,目前,我国的粉丝群体(偶像类型包括文体、政商界等多领域明星)粗略统计已经达到5亿人。他们或是抱着“爱他就给他花钱”的想法,又或者只是把偶像作为精神上向往的追求。由搜狗联合音悦台发布的《中国粉丝追星大数据报告》显示,62.9%的粉丝平均每个月会为明星消费500元及以下;虽然粉丝个人月度消费在5000元以上的人占比只有1.9%,但是为了明星而月度消费5000元以上的粉丝却占到2.8%。

偶像周边

面对越来越多的年轻人加入追星大军、甘愿为偶像撒钱消费,很多人诟病“鬼迷心窍”,表示完全不能理解;也有人认为,偶像给粉丝们带来了精神上的慰藉和正能量,作为回馈,粉丝愿意给偶像们花钱无可厚非。

北上追星 十个人住一间房

在姗姗房间的显眼位置,有一个小柜子,里面整齐的放着各种杂志、周边、海报、CD、机票……这是她追罗志祥的7年里最宝贝的东西。“每次他出专辑,我都会买50张,一张大概50元左右,帮他冲销量。除了送朋友,其余的都自己珍藏”。

电影宣传、综艺、演唱会、录制……跟随着偶像的步伐,姗姗几乎已经走遍了中国的每个大中城市。“每次看到他都会觉得人生充满了希望”,昨天刚刚送过机的姗姗兴奋的对记者说到。

刚开始追星的时候,姗姗还是个学生,除了家里每月给的1000元生活费,没有其他的收入来源。“当时为了看罗志祥演唱会,吃了一个月的馒头咸菜,才省出了800多门票钱。坐着最便宜的绿皮车晃悠了10多个小时到北京。为了与偶像近距离接触,我和十个铁粉挤在他下榻酒店的一个房间里,第二天看完演唱会,连夜再赶回去”。

握手会、拥抱会、粉丝见面会…这几年,偶像与粉丝之间的互动形式越来越多。但是第一次听演唱会的情景,姗姗却记忆犹新,“当时真是从头哭到尾,荧光棒被摇坏了两个,身体根本不受控制!”

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