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联络互动盈利能力一降再降 押宝智能硬件何时回报

2017-08-28 07:10:49   中国经济网

效果如何?2016年年报显示,公司收入分为计算机应用服务、智能硬件销售、其他,营业收入合计为12.01亿元。其中,智能硬件销售贡献4.05亿元收入,占营业收入的比重为33.73%。但该项业务毛利率却低到个位数,只有3.04%。

2017年半年报中,公司业务分类中未再出现“智能硬件销售”一项,但提到了“受益于销售自研智能硬件产品增加”的联络智能业务。该联络智能业务收入1242.25万元,同比增加91.33%,毛利率为7.19%。

此外,尽管在最新半年报中没有披露公司智能硬件领域各家公司的具体损益,不过2016年年报显示,当期公司重大投资入股超过15家企业,投资总额20.37亿元,其中部分涉及智能硬件领域(含销售),但最终总投资收益为亏损3159.76万元。

进入2017年,联络互动规模急速扩张业绩却滞缓的情况似乎更加明显,半年报显示,公司营收有了巨幅提升,报告期内收入37.70亿元,相比去年同期提高538.96%,但归属于上市公司股东的净利润却仅有3145.39万元,相比去年还降低83.78%,扣除非经常性损益的净利润更是进一步亏损6480.99万元。

而其对2017前三季度的业绩预测显示,归属净利润同比预计下滑100.00%~78.47%。

《每日经济新闻》记者进一步注意到,尽管联络互动多次强调押宝智能硬件决心不变,并持续看好前景,不过公开披露的募集资金业务投资进展却不如人意,公告显示,智能硬件板块募集资金承诺投资总额32.47亿元,调整后投资总额26.27亿元,截至2017年年中累计投入金额6846.18万元,投资进度仅为3.67%。

智能硬件领域何时回报?

据中商产业研究院《2017年中国智能硬件产业市场研究报告》显示,2016年中国智能硬件产业市场规模为3315亿元,同比增长21.16%,预计2017年中国智能硬件产业市场规模将达到4011.2亿元,同比增长21%。

而在今年6月,联络互动也携旗下7款智能硬件产品亮相亚洲国际消费电子展,如空气净化器、动力口罩的产品等。在2017年半年报中,公司表示还将加大智能硬件研发投入,继续推出了运动耳机、动力口罩等智能硬件产品,在销售渠道完善后,预计在下半年智能硬件收入将迎来快速增长。

记者注意到,伴随着智能硬件产业的兴起,包括传统制造业、互联网企业、初创型企业等参与厂商众多。智能硬件产业受到看好,不过,有相关评论早就指出,目前智能硬件产业发展仍处初级阶段,产品应用服务开发滞后,功能单一,造成国内智能硬件产业发展同质化竞争端倪初显。

对于公司的业绩及智能硬件业务,《每日经济新闻》日前记者以投资者身份咨询联络互动董秘办,工作人员就此回应道:目前公司旗下广告、爱找房等业务营收盈利情况不错,智能硬件方面本身产品已逐步上市,但由于仍处于市场培育推广期,前期推广、渠道建设仍在持续。不过,鉴于目前公司打通广告传媒、跨境电商等渠道,未来发挥相应协同作用,产业上升空间巨大。不过,对于产业推广期及业绩回暖期预计,公司方面仍无法做出预估。

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