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养生保健为何多雷区:“神医”霸屏 谣言满“圈”

2017-06-30 09:39:08   经济参考报

根据国家中医药管理局的有关规定,中医健康状态辨识与评估类服务应由中医类别执业(助理)医师开展。中医养生保健技术服务岗位人员应取得有关主管部门颁发的资质证书,开展的服务范围应与取得的资质相一致,同时应持健康合格证上岗。

国家中医药管理局对台港澳中医药交流合作中心主任杨金生表示,2015年国家职业分类大典增加了保健调理师,2016年12月,人社部公示国家职业资格目录清单,确定“保健调理师”是唯一一个保健类职业。

据了解,考取这一证书的约150万人,而据不完全统计,全国从业人员超过1000万。北京开展的一项调查显示,真正接受过正规培训考取职业资格的人很少,56.25%的从业者仅通过内部培训就直接上岗。

  利益驱动 监管缺位

  错误养生观导致乱象

云南省卫计委副主任、中医药管理局局长郑进认为,利益驱动、监管缺位、标准缺失,以及错误的养生观都是乱象的原因。

刘洪斌(滨)绝不是个案……目前,仍有一些‘老神医’在一些电视台的虚假广告节目里充当主角……根本原因还在一个‘利’字。”杨强表示,相关制假企业舍得花费不菲的广告费,并通过网络推广,可见其制假利润多么巨大。

不少专家还认为,最主要问题不是无法可依,而是执法不严,甚至是不作为。北大新闻传播学院广告系主任陈刚表示,“神医”事件屡禁不止说明监管不到位,医疗广告播出的审批流程仍需加强落实和监管。

此外,据记者了解,绝大多数养生机构处于监管盲区。云南省卫计委一位工作人员表示,卫计委主要管医院和有医疗机构执业许可证的单位,对这些非医疗机构的养生馆没有执法与处罚权;工商部门主要负责企业主体资格审核、经营行为规范及消费纠纷查处,很难对其经营项目的专业性有效监管;而馆内的保健品药品归食药监部门管,但也不是所有养生馆都出售药品。

“看似谁都能管,但其实谁都没法真正管。往往是出问题了,才由卫计委联合工商、食药监等部门联合行动,但多部门执法还没有完善的机制,协调起来存在困难。”这位工作人员说。

人们对养生保健的强烈需求与自身健康素养的不足也是导致养生保健领域乱象丛生的重要原因。国家卫计委新闻发言人宋树立介绍,统计显示2015年我国居民的健康素养水平为10.25%,处于较低水平。不少人缺乏获取健康养生信息的有效渠道,而一些信息逻辑混乱,或者片面夸大某种物质的影响等,这些存在误区和盲区的信息,轻则误导受众,重则威胁公众的生命与健康,还有的养生信息甚至违背常理,比如包治百病之类的表述,就明显违背常识。

记者从国家中医药管理局获悉,该局已于近日组织专家,对制定中医养生保健机构规范、服务人员规范、服务规范、技术规范等进行研讨,在7月1日中医药法正式施行后,尽快完善相关配套法规的制定工作。

(记者王阳、王烁、宓盈婷、岳冉冉、毛伟豪、王思北综合报道)

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