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黔江电商服务进村入户 “土货”从此变“俏货” ——关注农村电商系列报道之四
2017-09-08 08:18:26 中国青年网
三是推出“电商为媒,远山结亲”电商扶贫项目。通过与黔江当地农民签订订单化生产协议,依托“宅天下”等电商平台,让消费者直接与远山农民结成“远亲”,实现点对点供应,定制生态农副产品,直接配送到家。这一招解决了农民有资源无渠道增收的难题,让贫困户脱贫增收。今年8月,通过30多家电商全网营销,20天就销售了黔江脆红李30多万斤。李绍琼告诉记者,今年他们去大山里收购蜂蜜,下山路上,就一直在微信朋友圈、淘宝上发布信息、照片,结果还没下到山脚,500多斤蜂蜜就被订购一空。
四是建设一批网销产品生产基地。刘昌勇介绍,黔江农产品品牌已经有一定名气,如脆红李、猕猴桃、羊肚菌等。下一步将重点推行农产品网销标准化,提高产品质量控制,培育更多的适合网上销售的特色农产品品牌,为电商健康发展提供有力保障。
同时该区加强电商培训和物流配送。目前培训人数达1.2万人次。通过整合多方物流资源,已经将农村物流进出时限控制在“T+1”“1+T”之内,即电商下行产品在抵达黔江城区后,能在一天之内送到村民手中,上行产品一天之内抵达黔江城区。
今年上半年,该区网络交易总额达到41.1亿元,促使农产品附加值提升40%以上,带动农民户均增收2000元,助力4000多户贫困户稳定脱贫。目前,全区新增电商市场主体1000余户,其中已注册登记的电商主体70余家,建成电商服务站30个,电商服务点达100余个。
记者看到,李绍琼夫妇又投资10多万元盖起了生产腊制品的厂房,有冻库、烤房,准备今年底做1.5万斤腊肉香肠,迎接销售旺季的到来。
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