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国吉家庭旅馆女主人卓嘎
工布江达县对结巴村的家庭旅游业给予了大力支持,投入资金改善村里的基础设施和整体环境。工布江达县旅游局副局长巴旦才旺说:“去年投入将近1000多万,(将)沿线道路该拓宽的拓宽,该立挡墙的立挡墙,现在道路通畅。另外,我们这一带新农村改造之后,民房屋顶都是彩钢瓦,为了融入环境,去年投资300多万将民居的屋顶用藏族传统的木瓦板进行更换。另外,还建立了A级厕所,建立栈道,以前观景台是非常破旧的,(我们就)用当地的片石作为石材,就地取材,还有生态木护栏,比较环保的理念做了观景台改善。村里的标志、标牌和垃圾桶也都进行了改造。还有一个大的投资是,去年村里的庭院院墙改造,改造成一样的,主要目的是有好的景观效果,改善村里的环境质量,使得游客留下来。这些全部加起来一共1700多万。”
国吉家庭旅馆的女主人卓嘎告诉我们,当地政府对村里的家庭旅馆建设的确给予了很多的支持和资金帮助。卓嘎说:“(我这处房子)上面的木瓦都是政府给的。我这房子装修是旅游局给了10万的无息贷款,帮我装修的。我两栋房子都是这样的。”
结巴村家庭旅馆标间
巴旦才旺副局长表示,政府主要从补贴、提供贴息贷款、基础市政建设三方面对家庭旅馆的发展给予扶持,帮助他们提升旅馆品质,留住游客,增加收入。巴旦才旺副局长说:“第一个是补贴,哪个家庭旅馆积极性比较高的,给它补贴10万元。旅游局有部门(对家庭旅馆)进行星级评定,然后去检查(选出)家庭旅馆积极性高的,打理比较好的,条件比较成熟的。村里面目前有三十多家家庭旅馆,但是现在存在的问题是,大家整体品质基本都一致,基本没有差异性,房间里器具、设施都一样,大家相互看着,不提升。我们为了刺激(家庭旅馆提升品质),专门做了示范性的(工程)。特别我们是今年要选出5家,每家投资20-30万,把它们建设成标杆,这样现在一个床位卖180元钱,投资40万进行品质提升后,床位能卖到700-800元钱,老百姓就会有意识自己去提升。这是政府的补贴行为。另一个政策是贴息贷款。我们借给12万元,3年里把本金还回来就行,利息由政府来掏,这是制度性补贴。另外还有些基础市政,全村现在通的Wi-fi,这些都是政府层面做的事情。”
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